Animeta has released its report on the occasion of International Creators Day

Conceptualised and created by Leo Burnett, the film is a compelling story of Bindiya who is impacted by the invisible gap and struggles to cope in the classroom

After the success of the inaugural episode featuring Prateek Kuhad and Lisa Mishra, McDonald's i'm lovin' it Live with MTV is all set to bring the track by Randhawa and Gandhi - titled “Illusion”

The campaign weaves in a story of two women from different religions, ages and backgrounds who, on the day of Eid, choose to transcend barriers and build a bond of love and understanding

The film urges men to do more at home to ensure they don't drift apart from their spouses

Abhishek Vyas, Founder and CEO of My Haul Store, shares his insight on the shifts in the influencer marketing sector and the focus on performance marketing by brands

Jain comes with an experience of over 16 years. Prior to joining Viral Pitch, he was leading the creative team at Mirum Agency

Hamsini Shivakumar and Prabhjot Singh Gambhir of Leapfrog Strategy Consulting write about the portrayal of family relationships in different forms in branded content and the benefits associated with it

BuzzInContent.com explores why silly dance videos and challenges are on the rise, what is fuelling the growth of cringe content and the impact of such brand collaborations

The phase three consists of 16 medleys, with each medley consisting of three songs

After receiving a legal notice, Revant Himatsingka - a Health Coach and Nutritionist - who had called out Cadbury Bournvita for not standing by the product features and its claimed benefits in a viral video, had to take it down and post a public apology

Once selected for the program, creators will have the option to charge $2.99, $4.99, or $9.99 per month for anyone to have access to their exclusive content

A BTS segment of the promo featuring Salman Khan provides a glimpse of the actor sharing anecdotes and stories about his latest film and his love for the IPL

Patidar said during the interaction that her audience loves all the content she puts out, even if it's branded pieces, so she makes sure that everything that goes live gels with the vibe of her account

Fanory is a monetisation platform for creators to turn them into micro-entrepreneurs. Kushwah has previously created OTT platforms for Zee Entertainment and led product initiatives at Republic Media and Network18. Lalani has previously served as the President of Digital Revenue at TV9 Group and COO of News at Network18 Digital

We have read several stories about utilising social listening to create successful UGC and influencer marketing strategies. In this story, we'll discuss the reverse phenomenon – utilising content creators' content and UGC for social listening and forming a holistic content strategy for the future

The light-hearted campaign stars cricketer Dhoni alongside content creators like Tanmay Bhatt, Kusha Kapila, Sharan Hegde, and Gaurav Taneja

The LinkedIn exclusive campaign announces the launch of its new offering – Doritos Sizzlin' Hot