The initiative shows Radhika Sharma and Ankita Kumar experiencing unexplored destinations in Gauteng, Mpumalanga and KwaZulu-Natal

As per the new guidelines, any endorser who fails to comply with the guidelines can be fined for Rs 10 lakhs and in case of repeat violation, the penalty can go up to Rs 50 lakhs in addition to a stop on endorsements by them for a period of six months to two years

With the clientele group constituting global agencies and a plethora of brands, the B2B tech SaaS platform for influencer marketing aims to break even by the end of January and cross the $1.5 million mark by February

His last stint at Leo Burnett as Executive Creative Director - Digital has seen him work with brands like Meta, Jeep, Visa, Ensure, Nerolac, KTM and PhonePe

Hamsini Shivakumar and Prabhjot Singh Gambhir of Leapfrog Strategy Consulting write about how brands should approach the topic of LGBTQ+ themes and whether they should follow the trend, to be topical

Deepak Pareek, Founder of Iceberg Creations and content creator, writes about why it is becoming increasingly important for businesses to focus on putting out the right pieces of content

As per the fifth edition of the India Influence report by Zefmo Media (Zefmo), India is set to have the largest base of influencers in the world

Payal Sakhuja, Co-Founder and CEO, Ripple Links, writes about how the professionals such as doctors, dermatologists, and more, are helping brands add the much-needed credibility and believability in the brand message, helping build brand value and better recall

The award ceremony will see the best digital voices and creators in India coming under one roof

Through this program, Mirchi and Cult.Fit have designed a way to keep the people of Bengaluru healthy and active while stuck in traffic

Conceptualised by Ogilvy's Content Force, the #CreatorsOFThrill campaign introduces the Pulsar N160's thrill through a unique take on genres like graffiti, photography, and music

The campaign aims to bring forth the challenges of woman acid attack survivors to the world. The campaign's purpose is to support women in need and inspire other organisations to come on board

The last two years have seen a rapid rise in the digital content and media landscape, and OML said this has paved the way for its comedians to take this digital entertainment realm by storm by diversifying their craft to content creation, vlogging, streaming, writing, acting and business ventures

Kartik Aaryan unveiled the i'm lovin' it Live with Sanjeev Agrawal, Chairman, McDonald's India – North and East, Armaan Malik and Anshul Ailawadi – Business Head, Youth, Music and English Entertainment cluster, Viacom18 - at an event in New Delhi

Conceptualised by FCB India, the film has an emotionally captivating and stimulating storyline that shows how a wife has to write an email to her husband beside her to inform him about her sickness

The ed-tech platform currently offers two content courses taught by industry experts to help aspiring content creators upskill and monetise their writing for the Internet

The campaign featuring choreographer Melvin Louis and actress Ashnoor Kaur garnered over four billion views with close to 11 million shares

Over the past seven years, Ariel India has continued to spark conversations around the unequal division of household chores and urging more men to share the load