Kumar will take on his new role with immediate effect and will report to CEO Gunjan Arya

Hamsini Shivakumar, Founder, Leapfrog Strategy Consulting, writes about how male-centric brands can navigate the complicated terrain of gender identity and gender discourse, and why they need to define their position

PowerDrift fans as well as OTT platform users will be able to enjoy the adrenaline rush as the supercars zip past the towering skyscrapers on to the deserted straights, merging with the horizon

Through this, Budweiser is trying to bring alive a three-part docu-series, paying homage to the spirit of football in India

Currently valued at about Rs 1,275 crore, the influencer marketing industry will become worth Rs 1,638 crore in 2023, Rs 2,048 crore in 2024 and Rs 2,456 crore in 2025 before reaching Rs 2,800 crore in 2026

Rishabh Verma, Executive VP, Sales and Marketing at the biryani and kebab delivery chain, shares cultural insights that helped them make the 4-episode-long web series ‘Dum Laga ke India' in collaboration with Rusk Media on Disney+Hotstar

Held in Mumbai, the event recognised and honoured the contribution that has been made by Vegan creators to promote a cruelty-free lifestyle

The agency will focus on providing full-fledged SEO and content strategy services that will help fuel visibility and awareness of the brand and its range of products

The conversations at the event revolved around luxury, natural diamonds and fashion while also celebrating Indian jewellery with its artistry, craftsmanship and beyond

BuzzInContent.com caught up with Ayush Shukla, Founder of Finnet Media, and Sharan Hegde, an influencer about the challenges in the influencer space today. Shukla also spoke about Finnet Media's journey so far and their future plans

The six-episode series designed by Zee Brand Works will be aired on Zee TV, Zee Zest and Zee5

Soni brings with him 18 years of management experience to the role, he will be reporting to FCB India's CEO Debarpita Banerjee

Hamsini Shivakumar, Founder, Leapfrog Strategy Consulting, writes that the way in which women's innerwear category brands have been able to bring about a cultural change can be an inspiration to other categories and brands that aim to address the goal of behavioural and cultural change

The couple content creators Pushppal Singh Bhatia and Ravneet Kaur are founders of ‘That Couple Though'. In this authored article, they write about things that content creators must keep in mind before considering influencer marketing as the most important source of income

The campaign consists of retail partners sharing their inspirational stories and how the brand stood by them

Recently, Musk also said that Twitter will beat YouTube when it comes to sharing revenues with creators

Puri, CEO and Founder of Vavo Digital, spoke about the current challenges in the influencer marketing industry and Vavo's plans for the future

For fans of the UEFA Champions League to relive the strong emotions of the most exciting games in history, Oppo also hosted a global campaign to vote for the competition's top three inspiring games of all time