Titled ‘Naya Safar, Nayi Taal', season two will focus on showcasing promising talent through a far-reaching platform

As per Redseer, 80% people have increased meme consumption in the last year and in the coming days there is going to be a rise in the demand for meme-creation apps

In an interaction with BestMediaInfo, Kaushik Mukherjee, Co-Founder and COO, SUGAR Cosmetics emphasised how a comment fight helped the brand in realising what is the worth of creating vernacular content

Columbia Pacific Communities is honouring the spirit of World Senior Citizens Day, celebrated on August 21 every year, through the campaign

As part of NPCI's aim to create awareness on UPI-related fraudulent activities, UPI Chalega has roped in content creators to highlight the benefits of a safe and secure transaction process

Through this program, an individual can introduce Pepper Content to a compatible organisation that could scale from Pepper's holistic content services

ChtrSocial's solutions will help brands design, build and multiply their social clout with a creator mindset, including powering micro-videos and personalised brand storytelling

Commemorating the 75th anniversary of Indian Independence, brands like Asian Paints, IDFC Mutual Fund, BPCL, Tata Tea Premium, Himalaya BabyCare and more have launched multiple interesting themes in their respective campaigns

With this association, Divo now enters the growing podcast market in India, and will be responsible for launching Spotify-exclusive audio content for its talent pool

Experts say the only way to explore the full potential of lock screen mediums is to make them more engaging and interactive

Mahindra Racing commissioned a stage at Potters Field Park, London which would harness renewable energy created by people dancing on it to fuel the Mahindra e-race car

As part of the new social media campaign, Fire-Boltt has resorted to celebrity influencers to urge their consumers to become the best version of themselves

12 stories of life's joyous milestones, inspired by true occurrences, ‘Pyaar Actually – Love Stories Like No Other' features actors Shriya Pilgaonkar, Aahana Kumra and Akshay Oberoi sharing their favourite stories

The 'Ladies Who Lift' campaign includes an all-woman collaborative song titled "Ni Aar Di - Ladies Who Lift" to honour women's unwavering spark and passion for lifting

Hamsini Shivakumar and Kanika Yadav of Leapfrog Strategy Consulting write about how brands should not stray too far from the template or communication code built by the anthems, latest among which is ‘Har Ghar Tiranga'

From UGC to influencer marketing and personalised content, content marketers share trends that should be your brands' go-to strategy this festive season

The skincare brand has also launched an influencer-led affiliate program for emerging influencers across India

On the occasion of Raksha Bandhan, the brand is offering free healthcare program for the trucker community