Dev Batra, Co-Founder and CEO, Lyxel&Flamingo, shares the type of approaches adopted by brands for International Women's Day campaigns
By BuzzInContent Bureau | March 07, 2022The campaign aimed to promote the song through different influencers across two different platforms and took place from February 12 to February 21, 2022
By BuzzInContent Bureau | March 04, 2022The association between the two companies aims at exploring and identifying raw talents in India, grooming and enabling them to make a career for themselves in the entertainment industry
By BuzzInContent Bureau | March 04, 2022Shreyansh Bhandari, Co-Founder and COO, Lyxel&Flamingo and Veda Bashishtha, Co-Founder and CEO, LYRKL, write about how brands can get the most out of their strategy
By BuzzInContent Bureau | March 03, 2022The campaign film by Whisper is primarily designed to illustrate how a girl's lack of period education contributes to her missing school days, a situation exacerbated by the glaring absence of period education in Indian textbooks
By BuzzInContent Bureau | March 02, 2022The campaign also includes a contest and the winner will receive Spykar merchandise worth Rs 1,00,000 as a prize
By BuzzInContent Bureau | March 02, 2022Hamsini Shivakumar and Kanika Yadav of Leapfrog Strategy Consulting, write about the stereotyping of women, the token equality in the Indian advertising industry
By Hamsini Shivakumar | March 02, 2022The campaign features actor Girija Oak Godbole who urges men to open up to live confidently
By BuzzInContent Bureau | March 01, 2022As part of the campaign, the brand has put together a series of mini-episodes narrating the stories of four women spreading goodness in unconventional ways
By BuzzInContent Bureau | March 01, 2022The brand has amplified its ‘HerShe' campaign further this year by launching commemorative packs that celebrate six ‘Unsung Sheroes' and a celebratory rap song
By BuzzInContent Bureau | March 01, 2022BuzzInContent.com reached out to brands to know about the parameters they deploy to choose influencer marketing agencies and how long-term partnerships between influencer marketing agencies and brands is the need of the hour
By Roohi Gupta | March 01, 2022The five-episode series brings several creative mavericks under one roof to design multiple masterpieces
By BuzzInContent Bureau | February 28, 2022Featuring Milind Soman, the six-episode series will air every Friday at 8:30 pm on MNX and will also air across Times Network channels
By BuzzInContent Bureau | February 28, 2022In the first episode of Good News Today presents BuzzInContent's 2022 Content Conversations, Vineet Kanabar, Host of the showbiz podcast, Story Tellers & Story Sellers, Shrenik Gandhi, CEO and Co-founder of White Rivers Media, Pragya Priyali, Director - Social Commerce, Myntra, Deepak Salvi, Co-founder and COO of Chingari, Akshay Bhatnagar, Co-founder of Hypd and content creator Bhoomika Thakkar discuss how brands can benefit from the booming creator economy
By BuzzInContent Bureau | February 28, 2022The company made the announcement of its AI-powered brand safe influencer marketing solution in a virtual event
By BuzzInContent Bureau | February 25, 2022The brand roped in 21 influencers across the country to make the women aware of their at-home pregnancy test kits
By BuzzInContent Bureau | February 25, 2022The survey also revealed that 87.5% of Indians spend most of their time on YouTube followed by Instagram
By BuzzInContent Bureau | February 23, 2022The program aims to support 200 creators to grow their communities and build engaging content
By BuzzInContent Bureau | February 23, 2022