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Sameer Saxena, Chief Content Officer and Head, TVF Originals, shares their plans to launch 25-30 shows spanning across genres and offering viewers a premium content experience. He explains how their viewers are coming from tier II, III cities and global markets, including USA, UAE and Australia

By BuzzInContent Bureau | May 28, 2019
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The first episode of web series has garnered eight lakh views, and there is a 110% increase in Shudhdesi channel subscriptions. Powered by ShareChat, the six-part series premiered on January 3 on YouTube, Facebook and ShareChat platforms

By BuzzInContent Bureau | January 15, 2019
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The online platform for women aims to strengthen its reach and engagement by addressing new audience groups

By BuzzInContent Bureau | December 03, 2018
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The web series is a part of the new entertainment section that will also stream trending content across music, movies, politics, sports, business and astrology

By BuzzInContent Bureau | June 06, 2019
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Capturing the imagination of tier II and III cities in India, SHAREit has started focusing more on monetisation. BuzzInContent.com traces its journey in India and brings out the lessons that it holds for both homegrown and international content platforms

By Neha Kalra | March 19, 2019
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The new vernacular languages support team includes writers, proofreaders and voice-over artists who are based across three offices - Delhi, Bangalore and Mumbai

By BuzzInContent Bureau | March 05, 2019
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For the beauty brand, the creation and consumption of content isn't the end game and a much more challenging affair. Not only does it need to complement the brand's commercial interests, but also provide its customers with a brand-agnostic, educational experience of beauty

By BuzzInContent Bureau | January 24, 2019
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The agency will offer all aspects of vernacular content, including audio, video and text. It will be headed by Hansveen Kaur, who has been leading the regional language capability centre of excellence at Momspresso

By BuzzInContent Bureau | January 07, 2019
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The brand and the content creator have launched first digital discovery programme in eight languages to find the next generation of digital entertainment talent

By BuzzInContent Bureau | November 20, 2018
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In an interaction with BuzzInContent.com, Chen, General Manager, UC Ads, talks about the evolving landscape of content marketing, the role mobile internet will play in its exponential growth and how the Alibaba group company is tapping the growing languages market to tap into India's user base

By Akansha Srivastava | November 13, 2018
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Kansai Nerolac Paints' Marketing Head tells BuzzInContent.com that the explosion of mediums has offered marketers different ways to connect with audiences and differentiate themselves, which was not the case earlier

By Akansha Srivastava | November 05, 2018
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In order to connect with the younger audience across the country, the song has renditions in eight languages composed by music director Pritam's music platform JAM8. The song is being released on various OTT platforms, radio channels and social media

By BuzzInContent Bureau | October 22, 2018
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The platform, which gets 45% of its total revenue through content marketing, is currently working with over 70 brands to co-create mom and parenting content. Prashant Sinha, Chief Operating Officer at Momspresso spoke to Buzzincontent on its expansion plan

By Akansha Srivastava | July 31, 2018
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The campaign ‘Train mein Hai Ghar Wali Baat' led to a 20% rise in ixigo app downloads. The video got over 15.7+ million views across YouTube, Facebook and Twitter, with a total reach of 27 million

By BuzzInContent Bureau | July 19, 2018
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As part of the campaign, celebrity influencers will talk about what ethnic means to them, their unique background and cultural influences. Food bloggers will engage readers through blogs on ethnic cuisines while YourQuote will promote local languages

By BuzzInContent Bureau | June 18, 2018
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The Vice-President and Portfolio Head for Luxury and Premium Brands of Diageo is not bothered about being unable to opt for direct advertising in India. Rather, he told BuzzInContent.com in an interview that Diageo has converted the liability into an asset

By Nalini Kher | February 26, 2018
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