Rising Star Awards Entries Open- ENTER NOW

Mates

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Mates now will be integrated within Madison Media and will focus on brand solutions including in-film associations, celebrity associations, and other ancillary services related to entertainment, content and branding

By BuzzInContent Bureau | December 22, 2021
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Under this partnership, Mia by Tanishq will get a ‘Mia Lounge', an exclusive lounge which will provide festival-goers access to innovative digital beauty experiences and a fun-filled paradise complete with WiFi, air conditioning, mobile charging stations, etc

By BuzzInContent Bureau | March 24, 2022
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Bhalla will continue with his contribution to the content industry

By BuzzInContent Bureau | December 21, 2021
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The housemates were divided into teams for the ‘Kurkure Vigyapan Mein Chatpatapan' Task, wherein they were asked to try their hands at creating their own Kurkure advertisements while bringing alive the brand's positioning, ‘Khayaal Toh Chatpata Hai'

By BuzzInContent Bureau | January 16, 2020
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Influencers danced to the beats of Sony Music's latest track, ‘Shringaar' for the new #ColorbarxShringaar challenge

By BuzzInContent Bureau | July 29, 2022
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Hamsini Shivakumar and Kanika Yadav of Leapfrog Strategy Consulting, write about a number of Indian campaigns being rewarded at the International Festival of Creativity for their advocacy of cultural and behavioural change

By Hamsini Shivakumar | June 27, 2022
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BuzzInContent.com caught up with India's leading independent influencer marketing agencies to map their growth journey and to gauge the scale of growth of this industry in the times to come

By Akansha Srivastava | May 04, 2022
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As per the tech platform, DYT Pro is a one-stop-shop for creators to help them run their business with multiple personalised features and tools

By BuzzInContent Bureau | March 09, 2022
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The campaign created by BBDO India, asks the question, “If men can share the load equally with other men, why are they not doing it with their wives?”

By BuzzInContent Bureau | February 14, 2022
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Hamsini Shivakumar, Founder, Leapfrog Strategy Consulting, analyses the social change campaign “Period of Pride

By Hamsini Shivakumar | January 06, 2022
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The #Chingschatorachallenge had onboarded creators like Prajakta Koli, Bhuvan Bam, Harsh Beniwal, Sejal Kumar. The campaign has reached more than 15 million users

By BuzzInContent Bureau | November 26, 2021
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With over 70% members from the client-side and ~50% female members, the jury panel represents all the stakeholders

By BuzzInContent Bureau | November 03, 2021
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Content initiatives either created or executed between November 1, 2020 and October 31, 2021, can avail of the early bird offer till October 22, 2021

By BuzzInContent Bureau | October 11, 2021
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The message of the campaign is that every act of goodness makes us truly beautiful

By BuzzInContent Bureau | October 11, 2021
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The Online Communities Integrity Suite offers an integrated solution to monitor and eliminate fake engagements, imposters, scams and other emerging challenges faced by community curators in building a rewarding community programme

By BuzzInContent Bureau | October 05, 2021
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Hamsini Shivakumar and Kanika Yadav of Leapfrog Strategy Consulting, analyse the change in branded content narratives from the old storylines that relied upon emotions and flashbacks

By Hamsini Shivakumar | October 04, 2021
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In today's Content & Culture article, Founder Hamsini Shivakumar and her colleague Kanika Yadav from Leapfrog Strategy Consulting, write that taking inspiration from Kerala Tourism's branded content, brands can maximise their messaging via exploring ordinary symbols associated with a place or product. For example, tales, myths, songs originating from the landscape itself can be employed to create an authentic aura that is both ordinary and exotic at once

By Hamsini Shivakumar | September 13, 2021
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BuzzInContent.com explores how news channels need to go beyond set rules and formats of branded content in order to attract more brands

By Akansha Srivastava | August 04, 2021
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