Bhatnagar moves to Momspresso.com with 13 years of rich experience in brand design, with expertise in advertising strategy and creative direction

User-generated content platform for women Momspresso.com revealed insights into the explosive growth of regional content

Vishal Gupta, CEO and Co-Founder, momspresso.com lists some blunders that can be counterproductive to your goals

Launched around Valentine's Day, the campaign encourages parents to celebrate the love between a parent and child. Over the course of the campaign, Momspresso received social media entries and engagement from 200+ moms who shared UGC content across Momspresso's social media handles with a cumulative reach of 1.1 million+

Breaking the social construct of good and bad parenting under the campaign #ParentYourWay, Philips Avent aims to create awareness about the challenges faced by breastfeeding mothers

As part the series, five real life stories were narrated by Gupta as a part of “Life Lessons from Parenting”

The anthem has been picturised on PNB MetLife employees across the Gurugram and Mumbai offices

The five-part digital series is centred on the theme ‘Life Lessons from Parenting'

Sharma is a seasoned consumer insight professional and has spent over two decades across markets and leading organisations in the field. His latest role was at Kantar India where he was a geo lead for the consumer division in the North zone

The brand has partnered with Falcon and Yes Bank to launch this product

The data-driven report ‘Top 100 Mom Social Media Influencers of India' is formulated from a sample of 300,000 Indian influencers who had trackable data

Many brands that want to continue communicating with consumers have found content marketing and branded content as their saviours

Content marketing experts suggest a few content marketing trends that are helping brands engage with consumers during Covid-19 crisis

BuzzInContent finds out from India's major content platforms their strategies to keep the content flow uninterrupted and various methodologies adapted for continuous engagement with the audience

The campaign was launched digitally by Chef Ranveer along with his son through a live session titled #KidsKitchenWithRanveerBrar on user-generated content platform Momspresso Hindi's Facebook page

1000+ influencer parents are on board to share videos and pictures of them doing art and craft activities at home with their families and creating memories

While mothers are ‘naturally programmed' to bond with babies, the thought behind the initiative was to build the importance of active involvement of fathers and make them part of the bonding journey