BuzzInContent Awards 2021 Winners Announced

Monetisation

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Setia, VP and Business Head, Social Commerce, Myntra, talks about the evolving creators' economy and how this is on the right track

By Akanksha Nagar | December 23, 2021
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Deswal previously served as VP, Global Growth and Marketing at Unilodgers (world's largest student housing platform) and Head, Growth and Marketing at Times Internet for news and gaming business

By BuzzInContent Bureau | September 25, 2020
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Prior to this, Singh held the position of Chief Executive Officer leading the South Asia operations of GroupM

By BuzzInContent Bureau | May 21, 2019
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Instagram will start testing a native affiliate tool that will allow creators to recommend products available on checkout, share them with followers and earn commissions for sales that their posts drive

By BuzzInContent Bureau | June 10, 2021
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According to the report, live stream gifting and live e-commerce are showing early signs of growth and will form an important monetisation opportunity for short-form content players

By BuzzInContent Bureau | October 22, 2021
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Prior to his association with Josh, Venketraman was the Head of Strategy, Monetisation and Revenue at Firework India

By BuzzInContent Bureau | June 08, 2021
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Through this partnership, ScoopWhoop will be able to leverage Outbrain's platforms to grow their fan base and surface their own content in a prominent manner, as well as driving significant monetisation

By BuzzInContent Bureau | March 26, 2020
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Podcasts in India are gradually gaining listeners. But are advertisers lining up? BuzzIncontent.com speaks to Amit Doshi, the founder of IVM Podcasts, about the monetisation opportunity the medium provides in the branded content category and its growth potential in the Indian market

By Akansha Srivastava | April 16, 2019
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Capturing the imagination of tier II and III cities in India, SHAREit has started focusing more on monetisation. BuzzInContent.com traces its journey in India and brings out the lessons that it holds for both homegrown and international content platforms

By Neha Kalra | March 19, 2019
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Virginia Sharma, Director, Marketing Solutions, India, LinkedIn talks about the importance of being at the right platform with the right context and a clear brand mission and vision attached to the monetisation goals of the company

By BuzzInContent Bureau | February 21, 2018
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The Fellowship will provide the Resident Creators with a platform to learn all about impactful and worthwhile content creation

By BuzzInContent Bureau | January 17, 2022
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The platform plans to use this investment to enhance its product offering, scale operations and simultaneously acquire technology solutions that further grow the creator ecosystem

By BuzzInContent Bureau | January 10, 2022
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Nagarajan, Chief Content Officer – Wavemaker India, discusses how the creator economy will continue to be the focus of content marketing next year. He foresees influencer marketing aka advocacy to become even more data-driven and shares why this has been the greatest year ever for content at Wavemaker India

By Akanksha Nagar | December 28, 2021
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The specialised content business unit will not only create original content for various streaming platforms but it will also work with brand partners to create and distribute

By BuzzInContent Bureau | November 10, 2021
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The investment in Collective Artists Network will help Glance power live content on its lock screen and drive entertainment-led commerce on Roposo

By BuzzInContent Bureau | October 26, 2021
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Brings India its first dedicated destination for pop-culture driven live streaming commerce; plans to launch in international markets soon

By BuzzInContent Bureau | October 14, 2021
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The pan-India survey that included metros and tier 1, 2, and 3 cities across 200+ influencers shows ~89.5% influencers witnessed a dip in engagement on their content since ASCI's guidelines went live

By BuzzInContent Bureau | August 12, 2021
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Man's Life aims to create space for a one-stop lifestyle destination for men, where advertisers have the dual benefit of editorial content and engagement. Starting with a video-first content approach, it plans IPs across entertainment, sports, lifestyle and auto content and will venture into podcasts too

By Akanksha Nagar | May 13, 2021
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