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Myntra

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Under the new partnership, all the shows and anchors of Zoom will be styled by Myntra, which will also help in co-creating content for the channel. The brand will feature in the channel's tagline as ‘styled by Myntra'

By BuzzInContent Bureau | April 24, 2018
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To make the brand stand out in the sea of brands present online, Roadster brought together the fanbase that love travel and adventure stories of themselves and others, curated them on the Myntra app in the form of graphic novel with the brand catalogue wo

By BuzzInContent Bureau | February 26, 2018
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The e-commerce platform has roped in celebrities as well as influencers to promote its upcoming ‘End of Reason sale' (EORS)

By BuzzInContent Bureau | June 10, 2022
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This season, the influencers will engage the audience through interactive live vlogs, as opposed to only traditional static video diaries with sheer creativity at the forefront. In return, the jury gives ‘likes' to score the influencers that determine their future in the show

By BuzzInContent Bureau | November 09, 2021
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Touted as the world's first digital fashion influencer talent hunt, the show is co-curated in association with Zoom Studio and Banijay India

By BuzzInContent Bureau | September 13, 2019
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A unique mix of interactive technology and personalised experiences at The Roadster Life Co.–Talking Store fetched 2X footfalls than competitor brands in Bangalore's most competitive retail district

By BuzzInContent Bureau | March 05, 2018
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In the first episode of Good News Today presents BuzzInContent's 2022 Content Conversations, Vineet Kanabar, Host of the showbiz podcast, Story Tellers & Story Sellers, Shrenik Gandhi, CEO and Co-founder of White Rivers Media, Pragya Priyali, Director - Social Commerce, Myntra, Deepak Salvi, Co-founder and COO of Chingari, Akshay Bhatnagar, Co-founder of Hypd and content creator Bhoomika Thakkar discuss how brands can benefit from the booming creator economy

By BuzzInContent Bureau | February 28, 2022
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On Day-2 of BuzzInContent Conversations 2021, Myntra's Achint Setia, Perfetti's Shankar Iyer, Innocean's Shiveshwar Raj Singh, Viacom18's Vivek Mohan Sharma and Vishwanath Shetty of Pocket Aces discussed the art of sustaining “big-ticket” content IPs in the “long-run”

By BuzzInContent Bureau | December 16, 2021
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Brave New World wins three awards including a Gold AME for its content marketing campaigns done for Myntra's brand Roadsters. ADK Fortune won Silver for Prega News' content initiative #YourSecondHome

By BuzzInContent Bureau | March 27, 2018
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Bollywood celebs to influencers, and even sportspersons find mention in ASCI's list of non-compliant influencers

By BuzzInContent Bureau | June 30, 2022
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Prerna Goel, Co-Founder and CMO at WhizCo- an influencer marketing and creator management agency, writes about the best social commerce practices that should be adopted by brands

By BuzzInContent Bureau | June 15, 2022
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While there are several ways through which OTT platforms monetise from brands and ads, the pie of branded content in this revenue is only becoming larger over time

By Akansha Srivastava | March 15, 2022
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BuzzInContent.com reached out to brands to know about the parameters they deploy to choose influencer marketing agencies and how long-term partnerships between influencer marketing agencies and brands is the need of the hour

By Roohi Gupta | March 01, 2022
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While the overall adoption of web 3.0 and the metaverse is at a nascent stage, experts say the Metaverse universe will provide better opportunities for creators and brands

By Nisha Qureshi | February 22, 2022
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In the last 2 to 3 years, several brands have started coming up with campaigns that motivate consumers to become content creators or take up content creation more seriously. BuzzInContent.com explores how this strategy benefits brands

By Akansha Srivastava | February 08, 2022
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Out of the posts upheld, 80% of influencers withdrew their posts

By BuzzInContent Bureau | January 28, 2022
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The platform gears up to accelerate creator economy in India; envisions transforming creators into creator-preneurs with topnotch VCs, creators network and sector experts

By BuzzInContent Bureau | January 24, 2022
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Marketers often tend to spend around 80% on content creation and remaining 20% on distribution. Not only is this ratio unjustifiable at times, experts tell BuzzInContent how this can impact the reach and engagement

By Akanksha Nagar | December 21, 2021
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