In an interaction with BuzzInContent.com, Antil Yadav, Content Creator at Urban Company's YouTube Channel- Urban Guide, and a social media influencer himself, talks about the branded content space today
By Nisha Qureshi | April 26, 2022Gender pay disparities exist in all corners of the world and it exists across fields. In traditional media like films, women are known to be paid much lesser than their male counterparts. BuzzInContent.com tried to find out if the pattern continues when it comes to the influencer marketing industry in India
By Nisha Qureshi | March 29, 2022BuzzInContent.com spoke to experts about the rise of big-ticket content associations brands have been exploring with news channels and their platforms
By Nisha Qureshi | March 08, 2022While the overall adoption of web 3.0 and the metaverse is at a nascent stage, experts say the Metaverse universe will provide better opportunities for creators and brands
By Nisha Qureshi | February 22, 2022When brands spend heftily on brand integrations on TV shows, there is always an urge to be present across the show all the time and leave no stone unturned to make the most of all the money invested. But one must ensure to not go overboard with brand integrations that miffs the audience. In the end, a viewer is watching the show for its content and not brand placements
By Nisha Qureshi | January 20, 2022In interaction with BuzzInContent, Achint Setia, VP and Business Head, Social Commerce, Myntra, talks about the brand's endeavours towards live and social commerce
By Nisha Qureshi | November 24, 2021Though the influencer marketing industry is on the rise, it is struggling in terms of revenue generation because of competitive pricing and the absence of a standardised fee
By Nisha Qureshi | July 27, 2021The brand has partnered with Harun Robert for a video as a part of a larger campaign to target the audience
By Nisha Qureshi | June 18, 2020The video, in a fun way to entertain viewers, shows how most of us have been dealing with the absence of beer
By Nisha Qureshi | June 08, 2020