Thakker was earlier with Universal Music Group. This will be his second stint at TVF (The Viral Fever)
By BuzzInContent Bureau | April 28, 2021The Founder, Leapfrog Strategy Consulting, says there is almost a white space when it comes to branded content which furthers the cause of eco-friendly, cruelty-free, sustainable and zero waste consumption in India. Unilever's entry into this space – even if at a global level – is a sign of a growing clientele for such products
By Hamsini Shivakumar | April 26, 2021As part of Levi's year-long digital initiative #IShapeMyWorld, independent journalist Faye D'Souza shares her story and inspires many others to challenge the rules set by society
By BuzzInContent Bureau | April 26, 2021As part of brand integration, in each weekly webisode, Chef Anahita digs into her fridge and picks out one Goeld frozen food to create mouth-watering and wholesome dishes
By BuzzInContent Bureau | April 23, 2021Traveller, photographer and videographer Anunay Sood and travel and lifestyle photographer Ganesh Vanare will explore Kurseong, in Darjeeling, and Sandakphu, the highest peak in West Bengal, and capture their experience through the lens of Oppo Reno5 Pro 5G
By BuzzInContent Bureau | April 23, 2021Ruskin Bond professes the importance of community living for senior citizens, and the need to be in a community such as The Virtuoso Club and Serviced Residences, which fosters positivity, active living and a socially engaging lifestyle
By BuzzInContent Bureau | April 22, 2021The sportswear brand will launch 20 films in a phased manner, including that of Ranveer Singh, Hima Das, Beyoncé, Paul Pogba, Mo Salah and Siya Kolisi. Their stories will be brought to life through rare, home footage of some authentic stories in sports culture around the world
By BuzzInContent Bureau | April 21, 2021The series follows travel influencers Abhishek Vaid and Chaitrali Ghodke as they travel through South India in search of musical inspiration, using Harman Professional's audio solutions to produce the show on the road
By BuzzInContent Bureau | April 19, 2021Produced by TheVibe Studios, this show shows four biking legends quench their thirst for wanderlust and undertake a journey to the easternmost part of India, Arunachal Pradesh, to experience the country's first break of dawn
By BuzzInContent Bureau | April 19, 2021The Founder of Leapfrog Strategy Consulting writes that CarDekho's example is a lesson in how brands can bring synergy between branded content and ads. Just because the two formats serve different requirements and may be used to address different segments, it doesn't mean they need to differ in how they build the brand
By Hamsini Shivakumar | April 19, 2021It is rare for an influencer to bear their vulnerabilities to their audience and it is exactly this attribute of Kapila that makes the post more relatable. The video stands out for its authenticity and relatability
By Benita Chacko | April 16, 2021The engine puts the power of artificial intelligence-led copy-creation in the hands of every Creative across dentsu
By BuzzInContent Bureau | April 15, 2021In the launch video, Mr Nags briefly talks about RCB and its players, who will change their style both on and off the field, while announcing Myntra's role in taking the fashion quotient of the team up a notch
By BuzzInContent Bureau | April 14, 2021The content format gives brands an opportunity to engage with the celebrities' audience and build brand affinity
By BuzzInContent Bureau | April 14, 2021BuzzInContent.com caught up with online gaming platforms and content creators to discuss the importance of content marketing and how to implement the medium to grab the attention of gaming lovers
By Akansha Srivastava | April 13, 2021Sania Mirza, Abhinav Bindra, Sunil Chhetri, Robin Uthappa and Cheteshwar Pujara will share their stories of mental health struggles and advocate for better mental health in the talk show ‘Mind Matters'
By BuzzInContent Bureau | April 13, 2021Premiered on March 15, the series garnered 38.4 million viewership with episode 2 and 3 trending at #1 on YouTube for two days. Unacademy's user journey is shown through Lata, a NEET-UG aspirant who, with the help of Nishant, is introduced to the app. The app's new features like live polls and gamified quizzes have been seamlessly woven into the narrative
By BuzzInContent Bureau | April 13, 2021In the new ixigo #TrainKaSwad campaign, he will share glimpses of his journey through reels, videos and images and educating travellers on how train travel has changed post-Covid. He will explore hidden and authentic food vendors in beautiful domestic leisure destinations
By BuzzInContent Bureau | April 12, 2021