BuzzInContent caught up with brands and agencies to discuss how the right content marketing strategy will help brands engage with consumers at relevant touchpoints even when third-party cookies cease to exist
By Akansha Srivastava | August 31, 2021The Groupe consolidates its content production arm under Shah. The Groupe also elevates Akshay Multani to Executive Producer, Prodigious and appoints Deepak Bulchandani as Head of Brand Partnerships at Content Factory
By BuzzInContent Bureau | August 31, 2021The brand has launched a film that touches upon an important facet of equality and encourages everyone to accord equal respect to both working professionals and homemakers
By BuzzInContent Bureau | August 27, 2021The influencer campaign features Yogesh Tripathi, Nirmal Soni and Karamjit Anmol
By BuzzInContent Bureau | August 27, 2021The campaign was launched on World Senior Citizens Day. As part of the campaign, the brand collaborated with Ravi Bala Sharma, Manjari Varde, Tripat Singh and Dinesh Mohan to spread the message that how the use of diapers can gift (freedom) to those suffering from it. BuzzInContent caught up with Kartik Johari, Vice-President, Nobel Hygiene, to know more about the execution of the campaign
By BuzzInContent Bureau | August 27, 2021BuzzInContent caught up with Sonal Mishra, AVP, Marketing at Unacademy, to talk about the thought behind creating a music-led content IP
By Akansha Srivastava | August 26, 2021The dating app's #ConversationOnConsent movement in partnership with Yuvaa and Pink Legal aims to encourage conversations on consent
By BuzzInContent Bureau | August 25, 2021Putting the spotlight on the issue of elderly lonesomeness on World Senior Citizen's Day, the senior living community operator launched the #ReplyDontReject initiative with Bollywood actor Boman Irani. The campaign is conceptualised and executed by Famous Innovations
By BuzzInContent Bureau | August 25, 2021The series draws parallels between the battlefield and insurance, highlighting how the aspect of dependability is most important in either case. The series will bring out a series of interesting stories from the battlefield narrated by Major Gaurav Arya (Retd.)
By BuzzInContent Bureau | August 24, 2021Speed Dial is the first in a series of short films set to be released by 8 PM Premium Black Music CDs, as part of the brand's strategy to collaborate with creators in the music and entertainment space, given its immense popularity, reach and alignment with the brand
By BuzzInContent Bureau | August 20, 2021The campaign ‘Yeh Yaarana Pucca Hai' is launched as part of a bigger initiative, ‘Banaye Har Raah Aasaan', where JK Cement achieved a historic feat by building 251 ramps in one single day across the districts of Jaipur, Rajasthan on August 5, 2021
By BuzzInContent Bureau | August 20, 2021BuzzInContent.com caught up with Rohit Kapoor, Director (Marketing), Perfetti Van Melle India, to talk about the brand's strategy to celebrate Fresh Breath Day in collaboration with MTV India through a rap music video
By Akansha Srivastava | August 20, 2021OMG Content will oversee the strategy and execution of the influencer marketing campaign for the brand's digital platforms and touchpoints
By BuzzInContent Bureau | August 19, 2021The platform will offer features of spell check, grammar check, headline generation, plagiarism checker, panel testing and tonal and emotional analysis checker, all in one place
By BuzzInContent Bureau | August 19, 2021The report states that brands have started using influencer marketing more seriously with 54% of the influencers claiming that they have collaborated with up to five brands in a month
By BuzzInContent Bureau | August 19, 2021The team of reporters from EconomicTimes.com, and experts from CoinSwitch Kuber among others, will break down the jargons and bring simplicity for people to understand the crypto world
By BuzzInContent Bureau | August 19, 2021Naiyya Saggi, Founder and CEO of BabyChakra, will join MyGlamm as Co-founder and President. She will spearhead the mom-baby vertical and build the overall community vertical for the group
By BuzzInContent Bureau | August 18, 2021The show comprises 11 episodes, honouring around 20 young geniuses in the age group of 6 to 15 from different fields such as performing arts, academics, technology, and sports to name a few
By BuzzInContent Bureau | August 18, 2021