Their recent campaign #MakeItSmartwithAlexa grabs eyeballs through its interesting format. The influencers don't just promote Alexa but show us how it can be used to make our lives easier

BuzzInContent caught up with masters of branded content in India to figure out the right way of placing logos in branded videos and if a brand logo's presence really bothers consumers

Along with helping the brand to grow its organic search, the agency will leverage educational and informative content and engaging videos that can add value to the consumer

The campaign, in a very child-care centric tactic, involves a video to keep children engrossed in educational content about healthy diets, in a format that appeals to them most

Bumble partners with the mother-daughter duo who spill fun secrets and dating truths in a fun video

The series is a part of MX Specials that not only appeals to viewers but also meets business needs of advertisers. The series takes us through an immersive journey around the state, exploring its culture, tradition, festivities, landscape and cuisine

The agency behind the campaign is Yellow Bulbs and the production house is Fickle Formula

This docuseries video lays down Nick's YouTube journey since 2014, from his first video gaining three million views to performing at the YouTube FanFest to launching his YouTube series ‘The Office Canteen' with UpGrad.

This season will feature Arjun Kapoor, Tahira Kashyap, Pratik Gandhi and Rohan Joshi cooking their gourmet creations and pairing them with highballs in each episode

Promoting their End of Reason Sale, Pragya Priyali, Associate Director, Content and Social Marketing, Myntra, told BuzzInContent.com that influencers are a natural choice for any communication for the brand as they see disproportionate rewards for their consistent year-long investment in the influencer ecosystem

The latest episode of the docuseries explores the story of two friends, Santosh and Akash Jadhav, from Vita in Maharashtra's Sangli district, and how they set up Indian Farmer in 2018 to empower farmers with knowledge about modern agricultural practices

The film conceptualised by Black Swan Life aims to remind people that some bonds cannot be broken

The series consists of five episodes that will tell stories of renowned names of the Indian stock market as five gemstones

The film, ‘Struggles of a UPSC Aspirant', highlights how Edukemy understands the needs of aspirants and enables them to achieve their dream with their focus on quality education and personalised learning experience

Ashwin Suresh and Anirudh Pandita, Founders of Pocket Aces, will continue to remain shareholders and members of the Board of Directors of the Company, while running Loco, the game streaming platform incubated at Pocket Aces, which was recently spun-off into a separate entity

Consumers are more likely to endorse brands that don't just adopt a social stance in the digital world but also work to execute them on the ground, writes Hamsini Shivakumar, Founder, Leapfrog Strategy Consulting, in this week's Content & Culture

The campaign that targets male working professionals, talks about how working from home during this pandemic has redefined our work lives, especially the way we're dressed through those endless video calls all day

Agencies that are registered with the programme can get full access to Qoruz influencers, and also enlist and onboard their teams