P

Premium
Image

Launching the second leg of its content initiative, ‘The Great Indian Traveller', Jayraj Jadhav, Vice-President, Marketing and E-Business, tells BuzzInContent.com how the brand has increased its spend on content marketing five times more than the first year

By Akanksha Nagar | April 10, 2019
Premium
Image

The short video witnesses the three actors triple riding on the street, struggling to fit on a single two-wheeler. The video concludes with the reminder that ‘tripling only looks good on-screen, and not on the roads'

By BuzzInContent Bureau | April 10, 2019
Premium
Image

The 30-minute show includes live bidding for travel deals, quizzing for prizes, original travel entertainment content and a jackpot prize offering international holidays. The multi-week marketing series is live on MakeMyTrip's app every Sunday at 2 pm

By BuzzInContent Bureau | April 10, 2019
Premium
Image

Jain will lead and introduce leading native advertising practices, training, strategy development techniques and local payment options to the region with the help of Httpool's advertising operations processes

By BuzzInContent Bureau | April 10, 2019
Premium
Image

Digibooster is focusing on becoming the go-to place for anyone looking to buy short-format content, including content websites, brands, Facebook pages, YouTube aggregators and even individual influencers looking to build deeper engagement and traffic on their websites and pages

By BuzzInContent Bureau | April 10, 2019
Premium
Image

The brand has collaborated with choreographer Remo D'Souza who is creating a #JumpForHealth themed dance and will nominate others to contribute by jumping for the movement. For every 10,000 jumps collected, one prosthetic leg will be donated to the underprivileged

By BuzzInContent Bureau | April 10, 2019
Premium
Image

Looking at the investment patterns of brands on the content marketing front, TV channels have pulled up their socks to stay abreast with OTT players, content creators and platforms who have already grabbed enough of marketers' attention in the recent past

By Akansha Srivastava | April 09, 2019
Premium
Image

Voot Studios will enable advertisers to engage consumers with branded shows, sponsorships and interactive formats along with other content solutions. The online streaming service, which has announced 30 new original series, is targeting to reach the 100-million subscriber mark by end of FY20

By BuzzInContent Bureau | April 08, 2019
Premium
Image

The song features Disha Patani, Tiger Shroff and Badshah and is choreographed by Ahmed Khan. Released by T-Series, it is available on music streaming apps and YouTube

By BuzzInContent Bureau | April 08, 2019
Premium
Image

Interested candidates must describe what freedom means to them by creating a video, write an essay, make a photo collage or create whatever they want to make their application unique and then submit it to Harley-Davidson India's Instagram handle

By BuzzInContent Bureau | April 08, 2019
Premium
Image

The content on CatchUp is curated from across various publishers in different categories such as Bollywood, politics, sports, lifestyle, health and fitness, social media, etc. CatchUp delivers a unique personalised experience for users

By BuzzInContent Bureau | April 05, 2019
Premium
Image

Hires Goal.com's former Head of Asia, Bima Said, as Regional VP and dedicated Country Manager in markets such as India, Thailand, Vietnam and Indonesia

By BuzzInContent Bureau | April 05, 2019
Premium
Image

Association of Chartered Certified Accountants tied up with Tamil rap group Tupackeys and singer Soundarya to create a rap titled ‘Believe in yourself – You are a topper– A Rockstar'. The concept and video created in association with southern YouTube channel Put Chutney resonates with the sentiment, ‘the first step to victory is to fight'

By BuzzInContent Bureau | April 05, 2019
Premium
Image

The series attempts to unpack the secret double lives of Indian women, how to meet new people in 2019 (given cultural constraints), how Bollywood sets unrealistic expectations, the male gaze, female friendship and the supposed inevitability of marriage

By BuzzInContent Bureau | April 05, 2019
Premium
Image

LBB will use the newly raised funds in Series A from Inventus India, IAN Fund, Dream Incubator, AET Fund and existing investors to expand the technology and product team with focus on machine learning for discovery and integration of content with commerce

By BuzzInContent Bureau | April 04, 2019
Premium
Image

Devraj Sanyal of Universal Music tells BuzzInContent.com how the label aims to host a music festival on the back of this project by end of 2019 and that they are targeting a larger market by being language-agnostic

By Akanksha Nagar | April 04, 2019
Premium
Image

The content initiative conceptualised and executed by the content platform for the condom brand encouraged people to get at ease to talk about sex along with building brand awareness and affinity

By BuzzInContent Bureau | April 04, 2019
Premium
Image

To ensure a content piece meets its objective, brands these days need to remain observant during the execution period

By Akansha Srivastava | April 03, 2019
Back to Top