Singh will be driving LimeRoad's Content and Community strategy while rapidly accelerating in video
By BuzzInContent Bureau | October 07, 2019This is an initiative at the company's end, started in 2014, to recognise and salute the real heroes without whose contribution the festivities would lose its glory
By BuzzInContent Bureau | October 04, 2019Crafted and executed by Wavemaker, the #DilKiSuno campaign will showcase inspiring stories by celebrities at IIFA 2019. The aim is to bring alive the inspiring stories of consumers who have listened to their hearts and made their own path
By BuzzInContent Bureau | October 03, 2019The saying ‘creativity has no limitations' could be contested if attached to a deadline. Creative teams often hit a roadblock called the writer's (or the creative) block. BuzzInContent.com compiles a list of ‘to-do list' to help agencies, content platforms and creators to navigate their way out of this challenge
By Akansha Srivastava | October 01, 2019Very few brands in India have been successful in creating communities. The Memory Project from HDFC Life has turned out to be one such community platform where people are sharing memories of their loved ones who are no more. Started in 2018, the digital platform has reached to million users with an average time spent between three and five minutes
By BuzzInContent Bureau | September 30, 2019Reckitt Benckiser announced the launch of a new range of pain relief brand, Moov Advance Gel. Around the launch, the brand has been creating a lot of UGC. BuzzInContent caught up with Duhan, Chief Marketing Officer, RB Health South Asia, to discuss the challenge of maintaining the quality of content while creating UGC
By Akansha Srivastava | September 27, 2019The campaign will promote 15 destinations in the form of a digital archive. A comprehensive insider's guide on the destinations was launched today, which also marks the World Tourism Day. It will include information on ‘Things to do', ‘How to reach', ‘Best time to visit' and ‘Top activities/events' for travellers
By BuzzInContent Bureau | September 27, 2019The platform is a creators' first community and helps them promote what they are passionate about, which helps identify genuine brand advocates and creates a community that fosters authentic conversations
By BuzzInContent Bureau | September 27, 2019The company ropes in creative video agency Band-Stand Videos for the conceptualisation and digital agency Schbang Digital Solutions for execution
By BuzzInContent Bureau | September 26, 2019BuzzInContent caught up with Pawan Sarda, Group Head, Digital, Future Group, to know why the brand chose Instagram to launch the web series and how it intends to engage with consumers
By Akansha Srivastava | September 25, 2019Salwan, co-founder and CEO of Little Black Book, shares key ingredients of the secret sauce of the platform's success and why it is the go-to place for brands looking to connect with millennials
By Akansha Srivastava | September 23, 2019The campaign was conceptualised and executed for the premium jewellery brand by Adfluence. The campaign saw an engagement rate of 18.99%, 5.7 million+ impressions, and the campaign posts were ‘saved' by more than 9,500 users
By BuzzInContent Bureau | September 23, 2019Individuals can log on to http://erasedpages.com/ where they can search and ask any question about their past that they wish to rediscover the answer to
By BuzzInContent Bureau | September 23, 2019Based on ‘Future of Work' report by Dell Technologies in collaboration with Institute For The Future, the video emphasises on how emerging technologies like artificial intelligence, machine learning, internet of things etc. will change the way we work in the year 2030. It also highlights how there might be the creation of new jobs in the future that do not even exist as of today
By BuzzInContent Bureau | September 20, 2019Rekha Rao and Sandeep Vasudevan join as the Business Heads
By BuzzInContent Bureau | September 19, 2019News agency Reuters reported that this marks the dating app's foray into creating an online platform for scripted video content
By BuzzInContent Bureau | September 18, 2019Amid a debate over whether it is the content creator who decides the success of a content piece or the distribution platform, BuzzInContent.com finds out who wins the race
By Akanksha Nagar | September 17, 2019As a part of this initiative, RJs will additionally create engaging and interactive digital content to engage with listeners and advertisers in an effective way
By BuzzInContent Bureau | September 17, 2019