Through this program, an individual can introduce Pepper Content to a compatible organisation that could scale from Pepper's holistic content services

Prior to Pepper Content, Harshit worked with Pristyn Care as a CXO with a focus on building new businesses for the full-stack healthcare provider

As part of the collaboration, 10 Pepper creators will receive scholarship every month on the Skillshare platform

The tool allows businesses to input relevant information, which assists the tool to churn out quality content instantaneously, including blog ideas, social media captions, tweets, product descriptions, newsletter, podcast and marketing ideas, among other features

Guardian Link, Pepper Content and Scalenut feature in Synaptic's “15 high-growth companies in the Creator Economy” report

Natasha Puri, Content Marketing Lead at Pepper Content, writes that there is enough data to prove the effectiveness of content marketing. However, she still sees brands make a hash of it, making rookie mistakes time and again. Puri lists five mistakes with examples of content marketing that backfired

This story discusses why are brands demanding more performance-linked content and how content creators, platforms and agencies are navigating their way through this changing landscape of content marketing

In MMA-GroupM's Modern Marketing Reckoner, Nagarajan, Head of Branded Content, GroupM, shares that more creators are able to take up their social media content as their principal vocation and not just as a side hustle

BuzzInContent.com caught up with content marketers to understand how they go about building content strategy. Do they rely more on incidental discovery content or content with a longer shelf life?

Content can be a huge differentiator for start-ups that are directly in competition with established players. Industry experts tell BuzzInContent.com what is empowering these new-age brands, which have created some remarkable content, to mould their content strategies and investments

As content marketing practitioners discuss what to be kept in mind while creating helpful content, BuzzInContent lists the key takeaways in the form of a checklist

Content marketing professionals discuss the importance of creating helpful content, challenges associated with it and finding the balance between human-interest storytelling and practical solutions-based content for consumers

Selling branded content is a lot different from selling regular ad inventories. BuzzInContent caught up with biggies in the branded content space, who shared their expertise on how to make a mark on the client and crack deals