Rising Star Awards 2022– Winners

Plum

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As part of the campaign, the brand has put together a series of mini-episodes narrating the stories of four women spreading goodness in unconventional ways

By BuzzInContent Bureau | March 01, 2022
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The vegan beauty and skincare brand is working with a large number of influencers for different campaigns for maximising reach and visibility

By BuzzInContent Bureau | February 18, 2022
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The vegan beauty and personal care brand launched its new range of skincare products through influencer marketing campaign

By BuzzInContent Bureau | February 14, 2022
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The nationwide hunt will provide a platform for budding creators to channel their day-to day beauty passion into a full-time career

By BuzzInContent Bureau | January 20, 2022
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Hamsini Shivakumar of Leapfrog Strategy Consulting writes about how K-Beauty has changed the rules of the beauty care game in metro India

By Hamsini Shivakumar | November 15, 2022
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From UGC to influencer marketing and personalised content, content marketers share trends that should be your brands' go-to strategy this festive season

By Akansha Srivastava | August 10, 2022
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Due to the high demand for branded content during the festive period, the number of pitches and inbound queries at agencies and content platforms also increase resulting in additional revenue for them

By Akansha Srivastava | August 09, 2022
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As per experts, Instagram is constantly evolving from being brand-friendly to becoming more user-friendly

By Nisha Qureshi | July 19, 2022
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BuzzInContent.com caught up with India's leading independent influencer marketing agencies to map their growth journey and to gauge the scale of growth of this industry in the times to come

By Akansha Srivastava | May 04, 2022
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Hamsini Shivakumar and Kanika Yadav of Leapfrog Strategy Consulting, write how the evolving consumer behaviour and culture is changing the way beauty brands create marketing strategies

By BuzzInContent Bureau | February 17, 2022
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In the last 2 to 3 years, several brands have started coming up with campaigns that motivate consumers to become content creators or take up content creation more seriously. BuzzInContent.com explores how this strategy benefits brands

By Akansha Srivastava | February 08, 2022
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The platform leverages audio, video, gamification, e-rewards, and data analytics to enable brands/marketers to engage with a diverse influencer community in rural and urban India

By BuzzInContent Bureau | September 24, 2021
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Hamsini Shivakumar, the founder of Leapfrog Strategy Consulting, wears her semiotics lenses to analyse Facebook's latest Diwali film, its cultural relevance and what made it go viral and stand out in the clutter of several other feel-good Diwali films

By Hamsini Shivakumar | November 23, 2020
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