On Quora, the brand has established itself as a resource hub of insightful and thorough information through its Business Profile. In a year, the brand has got 14+ million views, 1K+ followers and 250+ A2A (ask to answer) requests monthly on the platform

Executed by Wavemaker, the initiative notched up ~15 million answer views across their quirky content

It curates simple, engaging, youthful and bite-sized content in various formats such as videos, articles, infographics, comic strips and quizzes

Shalini Singh, Chief-Corporate Communications and Sustainability, talks about the brand's plans in branded content and associations with content platforms such as TikTok, Quora, Snapchat to reach out to millennials

Content marketers discuss various tools and trends brands must follow, and how they should align marketing teams and agencies internally to make it easier to provide a seamless content experience

From experimenting with podcasts to influencer marketing, and from snackable content to music videos and long-form content formats like web series, mutual fund brands leave no stone unturned to lure potential investors among the youth. BuzzInContent explores how MF brands are using new-age mediums and entertaining formats to tap the young audience

The winners' list of India's most-awaited content marketing awards is out. Selected by a jury consisting of industry captains, the winners have been picked after a thorough and transparent process

The winners will be announced during the virtual gala on Wednesday, December 9, 2020

The company created a Facebook page to engage with millennials through tailor-made content. The campaign will be promoted through influencer marketing via new-age social media platforms

As part of the #IHaveThePowerChallenge, followers can post a quirky video on the campaign's musical theme, promoting the idea of saving planet earth. Winners of this contest will be presented with prizes

The increasing demand for social media influencers among brands has led to the emergence of agencies specialising in influencer marketing. But why do brands go for these agencies and how does this category of marketing work? BuzzInContent.com dives deep for an answer

In this highly competitive age, becoming the leader of a category is like winning consumers without advertising. But maintaining a stance that's thought leading is not very difficult. But how can thought leadership content open your ways of leading the industry? BuzzInContent.com explores

Honey Singh, Co-Founder & CEO PR and Content Marketing, #ARM Worldwide, writes how with a well-drafted PR and content marketing strategy, a start-up with a single-digit team can compete with the top guns in the industry. He also suggests 10 ways to do content marketing for your start-up

Being a content-heavy sector and with decreasing attention span, how can this segmentwin the trust of consumers using content as a mainline marketing tool across mediums? BuzzInContent analyses

The recently appointed Chief Marketing Officer of the financial website talks about the brand's marketing strategy and its focus on educating consumers and targeting millennials through content