The automaker had launched its official GIPHY channel on July 17, on the occasion of the World Emoji Day

Hamsini Shivakumar and Kanika Yadav of Leapfrog Strategy Consulting, write while TVF provides some invaluable lessons in content creation vis-a-vis context setting, narratives, characterisation, plot devices, and overall execution, it also presents an example of how to survive on the new, democratised internet

The brand has further launched a dance reel contest “#LiftUpTheScene”, featuring the hook step in the music video to engage youth with its brand values

In the four-episode series, Chef Sanjyot invites his celebrity creator friends to the YFL studio for a fun cooking challenge

A number of content creators that started their journeys almost a decade ago are now focusing on other avenues like acting and film-making. BuzzInContent.com is decoding if it is simply a case of natural progression or something to do with the creators and their audience's age

Hamsini Shivakumar and Kanika Yadav of Leapfrog Strategy Consulting write about how brands should experiment some more with the rains and the Monsoon in a refreshing manner

Commemorating the 75th anniversary of Indian Independence, brands like Asian Paints, IDFC Mutual Fund, BPCL, Tata Tea Premium, Himalaya BabyCare and more have launched multiple interesting themes in their respective campaigns

As part of the new social media campaign, Fire-Boltt has resorted to celebrity influencers to urge their consumers to become the best version of themselves

Hamsini Shivakumar and Kanika Yadav of Leapfrog Strategy Consulting write about how brands should not stray too far from the template or communication code built by the anthems, latest among which is ‘Har Ghar Tiranga'

SETVI is a talent and metaverse advisory business and it will represent Polar for Metaverse and Web3.0 opportunities worldwide

The campaign aims to propagate and popularise the use of green and clean energy in the country and to make a sustainable lifestyle ‘attainable' for millions of Indians

Indian creators can now share digital artwork on their Instagram profiles as the platform has expanded its NFT postings to include people from over 100 countries

Hamsini Shivakumar and Kanika Yadav of Leapfrog Strategy Consulting write about how brands that are not directly related to the category, can delve into travel-based content to woo young consumers

Hamsini Shivakumar of Leapfrog Strategy Consulting writes about how most content marketers or even influencers rarely think of themselves as shaping culture when they get down to do their everyday job, and why they should

Six inspiring women across India to be honoured for their efforts in environmental conservation and for inspiring a societal change

The brand has partnered with Falcon and Yes Bank to launch this product

Will financial brands slash their expenditure on the ‘finfluencers' or will the financial influencers be more hesitant in promoting brands now. BuzzInContent.com finds out if there is a major difference in the market due to the Vauld incident

The podcast will give a sneak peek into the journey of people who have dared to follow their dreams, taken unconventional paths, and created million-dollar industries on the back of their new-age, creative professions