BuzzInContent Awards 2021 Winners Announced

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Transforms Wittyfeed.com into Wittyfeed.tv and adds five new platforms — Foodmate.me, ThePopple.com, InnerVoice.ai, Geeksmate.io and Duniadigest.com

By BuzzInContent Bureau | September 27, 2018
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Mohan has been with Star India since April 2012, and moved to head its digital business in November 2015. He will be joining Facebook as MD and VP, India. This is a new structure for Facebook India of having a senior leader reporting into Menlo Park and not Asia Pacific

By BuzzInContent Bureau | September 24, 2018
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The number of content creators in India has increased and so the challenge of choosing the right content partner by brands has also increased. The brands share their struggle story while choosing content creators with BuzzInContent.com

By Karuna Sharma | September 18, 2018
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Around 80% of the audience on social media is millennials who are more into pop culture. They are consuming content that is funny and entertaining, leading to an exponential rise in meme culture. Memes and GIFs have become an easy solution for brands to weave content. BuzzInContent finds out how brands are using memes

By Karuna Sharma | September 11, 2018
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In special category awards, Nykaa awarded for ‘Carving out a Niche' while AMFI awarded for ‘Breathing New Life into a Category'

By BuzzInContent Bureau | August 30, 2018
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Shivaji Dasgupta, Founder of INEXGRO Brand Advisory, writes how the greatest opportunity for a brand investing in content for children is a head-start in forging relationships, a formidable challenge in the world of performance-based engagements

By Shivaji Dasgupta | August 28, 2018
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Karan Kumar, Head, Brand & Marketing, Fabindia, asks if brands can find a deeper meaning that would help in their adoption in an era of surplus choices

By Karan Kumar | August 28, 2018
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When consumers step into the role of advertisers and start speaking for the brand on various platforms, it gives the brand a kind of credibility and proximity with consumers that no amount of advertising can match. BuzzInContent.com finds out how user-generated content is working for brands

By Akansha Srivastava | August 21, 2018
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BuzzInContent.com brings a few branded content initiatives undertaken by brands to strike a patriotic flavour among consumers

By BuzzInContent Bureau | August 16, 2018
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On the sidelines of the launch of Parle-G's first branded content film series as part of the second leg of the campaign #YouAreMyParleG, BuzzInConntent.com caught up with Mayank Shah, Category Head, Parle Products to talk about the brand's first video series and its attempt in the branded content space. The five-part series digital films have been inspired by real-life incidences shared by consumers

By BuzzInContent Bureau | August 14, 2018
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Brands spare no medium to reach out to consumers and with the advent of OTT platforms, they have got a new means to communicate. But are these just another medium to put content or can they actually provide real scale and reach to the content initiatives of brands? BuzzInContent analyses

By Akansha Srivastava | August 07, 2018
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To change the attitude towards the girl child, the automotive giant has planned a number of activities that includes creating relevant content around the campaign in partnership with Terribly Tiny Tales

By BuzzInContent Bureau | August 06, 2018
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The combined team consists of television experts, filmmakers, writers, bloggers, animators and storytellers that will create branded content to push their message out to consumers in exploratory formats

By BuzzInContent Bureau | August 01, 2018
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From GIFs, memes, jokes to everything about football, the content caught the attention of fans during the World Cup

By BuzzInContent Bureau | August 01, 2018
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Vineet Singh Hukmani, MD and CEO, Radio One, and Harshad Jain, CEO, Fever FM, will continue to function in their respective leadership roles

By BuzzInContent Bureau | July 18, 2018
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The mobility platform has witnessed a 3.5x increase in their organic website traffic with this association. ZAP Subscribe is a fractional sharing programme where one can subscribe to a car on a monthly basis

By BuzzInContent Bureau | July 17, 2018
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Today brands tend to create shareable memes and viral videos that can integrate brand-related messages. But the task is not that easy. It requires skill and if not done the right way, brands can face hurdles. Harpreet Bajwa, Co-founder of RVCJ Media, writes about some of the challenges

By Harpreet Bajwa | July 16, 2018
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Madhavi Irani, Chief Content Officer of the online platform, tells BuzzInContent that in three months, over 200,000 subscribers have signed up for the Network where they can be updated with latest beauty trends

By Akansha Srivastava | July 03, 2018
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