Digital Sauce builds on market intelligence about topical themes and trends provided by RVCJ to create highly shareable videos, sketches, memes and articles
By BuzzInContent Bureau | July 17, 2018The video is conceptualised and produced by RVCJ Digital Media in partnership with the ETMoney marketing team led by COO Santosh Navlani
By BuzzInContent Bureau | February 28, 2020Today brands tend to create shareable memes and viral videos that can integrate brand-related messages. But the task is not that easy. It requires skill and if not done the right way, brands can face hurdles. Harpreet Bajwa, Co-founder of RVCJ Media, writes about some of the challenges
By Harpreet Bajwa | July 16, 2018Amid the scarcity of fresh content and a dire need to integrate the brand with the content on TV and digital, brands and agencies ought to be a tad smarter with the integration. BuzzInContent.com figures out how the branded content space is evolving amid the pandemic
By Akanksha Nagar | November 17, 2020As part of the strategy, the channel generated UGC around how wives can protect their husbands from other women and compiled it in a digital book, ‘Book of Nuskhe'
By BuzzInContent Bureau | October 07, 2020Content creators and influencers are likely to be a larger part of the marketing mix for many brands this year. BuzzInContent.com finds out how increased interest from brands this year is impacting creators' cost of collaboration and how their creativity, reach and effectiveness is augmented amid the pandemic
By Akanksha Nagar | October 06, 2020Idea theft in the content marketing industry is rampant. Why are brands and their media agencies fishing for ideas all the time and what can content creators do to protect their ideas from being copied and implemented by other creators? BuzzInContent.com finds out
By Akansha Srivastava | November 13, 2019After seeing its traffic decimated because of a tussle with Facebook, WittyFeed is getting back in the game with its own content distribution platform called ‘CatchUp'. In a conversation with BuzzInContent.com, Vinay Singhal, Co-founder CEO of WittyFeed, reveals why the publisher's over-reliance on the social media giant made the future dangerously volatile for the company and how he is going to disrupt the content distribution ecosystem with CatchUp
By Akansha Srivastava | April 30, 2019BuzzInContent compiles a list of most read and shared articles on the platform in the year gone by
By BuzzInContent Bureau | January 08, 2019Around 80% of the audience on social media is millennials who are more into pop culture. They are consuming content that is funny and entertaining, leading to an exponential rise in meme culture. Memes and GIFs have become an easy solution for brands to weave content. BuzzInContent finds out how brands are using memes
By Karuna Sharma | September 11, 2018