Rashi Mittal Nair, CEO and Co-founder, WOOP, writes why most brands are turning to moms for being their brand advocates and why it is the best proposition for any brand to have these moms who are also the users of the brand directly or indirectly, to be the voice of the brand
By BuzzInContent Bureau | October 23, 2018While user-generated content is the ultimate driver of engagement between the brands and consumers, it involves some real challenges as well. BuzzInContent talks to the industry leaders to find out how to make the engagement more serious and enthusiastic for users
By Akansha Srivastava | January 15, 2019Top lactation experts to help create a programme to help over 120,000 moms learn how to breastfeed their babies for longer
By BuzzInContent Bureau | November 27, 2018Woop uses proprietary technology to help brands get word of mouth, at scale. The platform is part of the global word of mouth marketing leader - Advocacy
By BuzzInContent Bureau | October 30, 2018