Beyond their on-air charisma, RJs have emerged as brand ambassadors, effortlessly weaving brands into their content and gaining substantial digital exposure, according to industry players
By Sakshi Sharma | September 20, 2023In two distinct panel discussions, titled ‘Learnings from leading influencers on how brands can influence better' and ‘Learnings from leading brands on how influencers can influence Better', participants from the influencer and brand domains discussed fostering collaborative efforts. Their focus was on maintaining a harmonious partnership that nurtures both creative expression and effective message delivery to the intended audience
By Sakshi Sharma | August 28, 2023During a panel discussion - ‘How Influential is Influencer Marketing?' - by iCubesWire, representatives from diverse industries viewed influencer marketing as a dynamic and ever-changing field that has already made an impact and holds potential for future expansion
By Sakshi Sharma | August 28, 2023The company creates content that encourages organic spread through audience advocacy, employing engagement tools and carefully considering the target audience, emotional impact, and shareability, according to Shreya Agarwal, Head of FilterCopy, Pocket Aces
By Sakshi Sharma | June 02, 2023The questions posed during the panel discussion at Goafest 2023 garnered responses that summed up the sentiment of brand-agency relationships today and their applicability during campaigns
By Sakshi Sharma | May 26, 2023Currently, Singh is exploring opportunities to collaborate with brands that align with her vision and ethos
By Sakshi Sharma | May 15, 2023Investors should conduct background research on the influencers, have a clear objective and should avoid unrealistic promises in order to ensure that they are receiving reliable and unbiased financial advice, the financial influencers themselves stated
By Sakshi Sharma | May 02, 2023Recently, several influencers, namely Ankur Warikoo, Chetan Bhagat, Prafull Billore and Raj Shamani, promoted the World Startup Convention - which was to be held in Noida between March 24-26, 2023. But to the visitors' dismay, the event turned out to be a “scam”
By Sakshi Sharma | April 04, 2023BuzzInContent.com dives into experts' outlook towards the impact of Twitter's new 'view count' feature on digital content creators and influencer marketing
By Sakshi Sharma | January 13, 2023