Spotify said that the Managed Partner Program and PodStart are geared towards supporting both existing creators, as well as first-time podcasters

It is a Spotify exclusive podcast that uncovers real stories of people building incredible brands and businesses

With this association, Divo now enters the growing podcast market in India, and will be responsible for launching Spotify-exclusive audio content for its talent pool

This week, Hamsini Shivakumar, Founder, Leapfrog Strategy Consulting, analyses Spotify's influencer-led content marketing strategy through the filter of semiotics

The app brought on board Rohan Joshi, Rahul Subramanian, Sumukhi Suresh, Saloni Gaur, Kaneez Surka and Kenny Sebastian to roast Tanmay Bhat. The creators took jibes at Tanmay while promoting ‘Burnlist' playlists on Spotify through subtle integration in content

#SpotifyWrapped gives data about listeners' music streaming habits. The music artists associated with Spotify posted their music journey statistics on social media to show gratification towards the fans

Fully localised, the Spotify experience in India brings to brands an incredibly engaged audience

The creators will be assisted with creative production, post-production, podcast operations, and promotions of the podcasts

Independent artists When Chai Met Toast, OAFF and Zaeden are set to stage a spectacular experience in this weekly series

The program aims to enable the discovery of 1,000 regional language podcast creators across Tamil and Malayalam content

The slate also includes six new titles which will be available exclusively on the audio streaming platform

The series showcases a few of the good Samaritans who have shown courage during these testing times to help those in need. The first episode of the podcast series commenced with a poem written by lyricist Swanand Kirkire and narrated by Rao

Emma Chamberlain, Creator, Charlie Smith, CMO, Loewe and Taj Alavi, Vice-President, Global Head of Marketing, Spotify shared their approaches to what they create, their style around partnerships and projects, brand building, and brand positioning and how to engage the next generation of streamers

Composed by James Vasanthan, the album has five songs focusing on good hygiene practises and will be available to Spotify users across the globe

In one of ad:tech's sessions, a panel consisting of Emami's Shuchi Singhal, Spotify's Shipra Srivastava, Interactive Avenues' Aditi Mathur Kumar and content creator Sakshi Sindwani, discussed how they go about measuring the success of influencer marketing campaigns, banking on trends and finding the sweet spot that benefits both the brand and the content creator

Hamsini Shivakumar and Kanika Yadav of Leapfrog Strategy Consulting take a look at the content that constitutes Spotify Podcasts by brands such as FinShots, Bumble, BloombergQuint, etc., to explain how podcasts can be used to build brand affinity

Both albums have been released globally on multiple platforms such as Apple iTunes, Spotify and YouTube

The overarching objective of the podcast is to create a comprehensive platform that would spread awareness about fertility through a series of interviews with multiple stakeholders who are involved in the industry