Leapfrog Strategy's Hamsini Shivakumar and Kanika Yadav write that the campaign ditches the usual tokenistic glorification of a truck driver in favour of realistic story arcs
By Hamsini Shivakumar | January 19, 2022On the occasion of Raksha Bandhan, the brand is offering free healthcare program for the trucker community
By BuzzInContent Bureau | August 09, 2022