BuzzInContent Awards to be held on December 17, 2021

WORD

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Celebrated authors like Tazmeen Amna, Anushka Ravishankar, Deepa Agarwal, Shaguna Gahilode, Ruskin Bond and Paro Anand will read their books to children every evening on the Facebook pages of Shoppers Stop and Crossword

By BuzzInContent Bureau | April 08, 2020
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The campaign has been conceptualised and executed by Flux@TheGlitch

By BuzzInContent Bureau | November 10, 2021
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The company will focus on representing and working with influencers with a niche to ensure optimum output and returns for both brands and the influencers

By BuzzInContent Bureau | August 06, 2021
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The company will provide personal manager, admin, finance support and help with content development. It will provide solutions such as email handling, branded content, calendar management to all influencers on board

By BuzzInContent Bureau | April 06, 2021
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The platform serves as a gateway between brands and influencers wherein they can mutually benefit by connecting with each other to find, create and execute campaigns on a seamless platform

By BuzzInContent Bureau | December 21, 2020
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Unlike other Chinese phone brands, OnePlus stays away from ad blitzkrieg and brand ambassadors. The premium smartphone brand opts for traditional advertising twice a year to announce product launch but remains with content and community engagement throughout the year

By Akansha Srivastava | November 20, 2018
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The partnership aims to offer brands a one-stop destination for creative storytelling in audio-visual, digital and narrative formats

By BuzzInContent Bureau | July 17, 2018
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A lot of marketers are hopping on to the content bus without even understanding the right meaning and usage of it. BuzzInContent explores the subject by talking to the experts in the content marketing space and finds ways to improve the content scenario

By Akansha Srivastava | July 03, 2018
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Over a span of eight weeks, Kiran will narrate one folktale each week. While narrating the stories, Kiran will also remind listeners to experience the power of sleep, and cite the benefits of a great mattress — offering a word of mouth for Centuary

By BuzzInContent Bureau | March 24, 2021
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Through spoken word, Sainee Raj addressed her own conditioning, why consent is important, and how dating is just about two equals

By BuzzInContent Bureau | March 10, 2021
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Dharika Merchant, Chief Operating Officer, WORD, writes how leveraging the power of trusted influencers is one of the most ideal ways to strategically stay relevant in the market because they have the goodwill that can create an impact

By BuzzInContent Bureau | April 08, 2020
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While it is a wonderful idea to have a separate central content team, it takes away the thinking power of others in the brand marketing team whenever the word ‘content' appears in their plan

By Akanksha Nagar | February 04, 2020
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The digital campaign conceptualised in-house will be hosted on the microsite (https://whatthefalooda.swiggy.com/), from where consumers can download a special plugin that automatically detects profanity in the text while nudging users to reconsider their choice of words and replace them with words related to different types of food like biryani, idli, falooda, etc

By BuzzInContent Bureau | January 20, 2020
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The social campaign looks to a crowd-sourced original thoughtful verse on self-discoveries from the audience and fans. The film is shot by the creative team of Word of Mouth Media and co-written by filmmaker and poet Vineet Panchhi with Kapil Sharma, Head of Communications at Ford India

By BuzzInContent Bureau | September 02, 2019
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The digital innovation on Instagram was conceptualised by Blink Digital. Each note turned into piano keys had a word synonymous with KFC attached to it. By playing around with each set of piano keys, users could record their own sequence of the notes and upload it or send KFC India a direct message on Instagram

By BuzzInContent Bureau | July 02, 2019
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Woop uses proprietary technology to help brands get word of mouth, at scale. The platform is part of the global word of mouth marketing leader - Advocacy

By BuzzInContent Bureau | October 30, 2018
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The report says an 810-word article is optimal to be in Google's top 10 SERP. The average readability score for articles that have not been optimised is 39 out of 100 points. On an average, 85% users pay heed to the article optimisation recommendations of the SEO writing assistant

By BuzzInContent Bureau | August 02, 2018
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Chtrbox.com will help brands with deep data to make the right selection, enable push-campaigns and missions to relevant influencers to get their word out and get the biggest bang for their buck

By BuzzInContent Bureau | May 22, 2018
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