BuzzInContent Awards 2021 Winners Announced

Whisper

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The campaign film by Whisper is primarily designed to illustrate how a girl's lack of period education contributes to her missing school days, a situation exacerbated by the glaring absence of period education in Indian textbooks

By BuzzInContent Bureau | March 02, 2022
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Whisper had earlier partnered with Girliyapa for its web series Girls Hostel

By BuzzInContent Bureau | October 16, 2020
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Whisper has collaborated with several female influencers to talk about their stories how they move ahead in life, do things of passion, follow dreams, live regular lives even during periods. The brand will feature one story every Sunday on its social media handles

By BuzzInContent Bureau | July 27, 2020
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Starting December 7, the four-part original weekly series is a part of Whisper's ongoing #MeriLifeMereRules campaign that aims at encouraging audiences to stand up for what they believe in and to live life by their own rules

By BuzzInContent Bureau | December 07, 2018
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Hamsini Shivakumar, Founder, Leapfrog Strategy Consulting, analyses the social change campaign “Period of Pride

By Hamsini Shivakumar | January 06, 2022
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Not all her followers seem to have taken the campaign well. Comments on the post suggest many of them disagree with her brand choice. Many have urged her to use her popularity to influence women to use eco-friendly and reusable menstrual products like menstrual cups

By BuzzInContent Bureau | July 23, 2021
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As part of the larger campaign #NoMoreDeadlines, the brand has launched a half-done music video featuring influencers, who invite their female fans to share their stories on how they defy deadlines and in return be part of the campaign

By BuzzInContent Bureau | November 25, 2019
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The anthem is the voice and character that refuses to conform to the stereotypes and ‘rules' imposed on girls and women in our society

By BuzzInContent Bureau | December 21, 2018
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The Whisper Media study is conducted by Kantar and Orbit. The report indicates that close to 90% consumers have seen a brand or product via an ICA and typically spent about five seconds observing it

By BuzzInContent Bureau | March 25, 2021
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The podcast-IP is hosted by YouTuber, actor and content creator Ankush Bahuguna and features celebrities from all walks of life

By BuzzInContent Bureau | May 17, 2022
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In an interaction with BuzzInContent.com, Shah spoke at length about Prodigious's style of functioning, its growth plan and his point of view on the branded content space shaping up in India

By Akansha Srivastava | April 19, 2022
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The second edition of BuzzInContent Awards, presented by MTV and powered by News Nation, announces 66 winners across 27 categories

By BuzzInContent Bureau | December 21, 2021
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The third season of Myntra Fashion Superstar with the theme #MFSIWearMyStory will showcase the hunt to find India's next big fashion influencer and leverage the synergy between fashion trends and social media

By BuzzInContent Bureau | October 29, 2021
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The Groupe consolidates its content production arm under Shah. The Groupe also elevates Akshay Multani to Executive Producer, Prodigious and appoints Deepak Bulchandani as Head of Brand Partnerships at Content Factory

By BuzzInContent Bureau | August 31, 2021
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Paree's entire marketing efforts are directed at content and it has been actively associating with shows on both TV and digital. Samta Datta, GM Marketing, Paree, tells BuzzInContent.com why marketers need to find meaning, thoughtfulness and relevance in their communication

By Akanksha Nagar | April 07, 2021
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Hamsini Shivakumar, Founder, Leapfrog Strategy Consulting, explains that as brands are increasingly expected to have responsible conversations within their category, content has become the way to go

By Hamsini Shivakumar | November 06, 2020
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This week, Hamsini Shivakumar, Founder, Leapfrog Strategy Consulting, analyses Spotify's influencer-led content marketing strategy through the filter of semiotics

By Hamsini Shivakumar | November 02, 2020
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If used creatively and efficiently, Audcasts can be the ticket to widespread recognition, says Karan Gupta, Managing Director at Zirca Digital Solutions

By BuzzInContent Bureau | August 28, 2020
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