Gritzo aims to celebrate "harr bache ke nazriye ko" by capturing how every child sees the world from their own eyes through a pool of imagination in various different situations in their daily lives

The company releases a heart-warming video of Mishti; an underprivileged child aspiring to be an astronaut, under its digital property #DilBacchaTohSabAcha

Hamsini Shivakumar of Leapfrog Strategy Consulting writes about how K-Beauty has changed the rules of the beauty care game in metro India

The Group has also collaborated with Teach for India, the on-ground partner, to amplify the campaign

The 2-minute video is at the centre of the latest campaign by The Man Company titled ‘Gentleman Banne Me Waqt Lagta hai'

Gade will be accountable for handling overall marketing strategies and brand positioning along with sustainable growth and advanced marketing innovations

From glitches to platforms shutting down or their focus changing rapidly, experts weigh in upon why it is not safe for content creators to rely on just one platform

The series consists of stories shared by celebrities in their homes, while also delving into the meaning of relationships and what truly makes a home what it is

Conceptualised by Sociowash, the campaign raises awareness about Alzheimers that is often ignored under the tag of “old-age”

Neha Kulwal, Managing Director, APAC, Admitad India, writes about how content creators can earn more this World Shopping Day by driving consumers to brands, leading to increased sales

BuzzInContent.com caught up with the experts on how they go about creating content which is backed by data without losing the essence of creativity

BuzzInContent.com caught up with Krishnan, Publicis Groupe's newly appointed Managing Director and Head, Publicis Content, to talk about his views on the branded content space shaping up in India, including the Metaverse, and the challenges associated with influencer marketing

A brainchild of Talented, “WITASA”, has seen nearly 800,000 people participating through their own theories, live stream debates and online discussions, all wondering about WITASA - why this actually was a Swiggy ad

The mandate includes building creative content strategies and social media campaigns across all social media platforms

The brand also pays an ode to the rich art and culture of Bihar and Jharkhand with a special series of packs commemorating each day of the festival

The series will launch on October 30 on the lifestyle channel at 8 pm

As big brands explore influencer marketing, gaming and streaming players are hopeful of more collaborations, sponsorships and content integrations which will further escalate the growth of the community in India

Directed by Australian director, Michael Gracey (The Greatest Showman) and produced by FINCH, G'day the short film shows the unlikely adventure of a plush souvenir kangaroo named Ruby, voiced by actor Rose Byrne, and a toy unicorn, Louie, voiced by actor Will Arnett