When a woman is rescued from sex trafficking, often families refuse to accept them back because of social stigma and the fear of being shunned by society. ‘The Lost Daughters' draws attention to this issue that plagues millions of such women in the country
By BuzzInContent Bureau | February 07, 2022The finale season is presented by toothsi, co-powered by Sugar cosmetics and also sees participation from complementing partner brands like Manyavar, Tru Hair and skinnsi
By BuzzInContent Bureau | February 07, 2022With the Creators Arena, the brand aimed at creating a disruptive and unique experience around N-Line to appeal to the youth, making it a hip and cool brand to be associated with
By BuzzInContent Bureau | February 07, 2022DamnFam, a group of content creators was onboarded for the campaign, designed to showcase the winter wonders of the country
By BuzzInContent Bureau | February 02, 2022As part of its content marketing efforts, Angel One has initiated key campaigns such as #ShagunKeShares, #EkNayiShuruaat and #BudgetKaMatlab to attract first-time investors and traders from Tier-2 and Tier-3 cities
By BuzzInContent Bureau | February 02, 2022Hamsini Shivakumar and Kanika Yadav of Leapfrog Strategy Consulting, write while discussions of patriotism cannot escape the use of abstract values of bravery, courage and the like, it is important to anchor these values in something tangible that is connected to the category and product that the brand is best known for, within one's content
By Hamsini Shivakumar | February 02, 2022The campaign used Instagram reels to pay homage to some of the timeless ‘boss' moments and ‘boss' people from the Indian film industry
By BuzzInContent Bureau | February 01, 2022The new season puts special focus on homes with a personal touch and how each celebrity unwinds and re-connects in their personal haven away from the public eye
By BuzzInContent Bureau | January 31, 2022Shivani Kamdar, Associate Creative Director, SoCheers, shares how one can up their game when it comes to engaging with the generation Z
By BuzzInContent Bureau | January 31, 2022Conceived and executed by ABP Uncut, the ‘Har rang mein hai desh ka rang' campaign aims to bring out the brand essence, which is to encourage the masses to connect with the colours of India
By BuzzInContent Bureau | January 27, 2022Hamsini Shivakumar and Kanika Yadav of Leapfrog Strategy Consulting, write that participating in the ecosystem that enables learning and opportunities not only positions a brand as helpful and resourceful, it also adds to its cultural relevance
By Hamsini Shivakumar | January 27, 2022The digital film is set to stirring poetry and visuals that celebrate and salute the village that stands apart, with nearly 3,500 veterans in the village, and over 1,500 soldiers on active duty
By BuzzInContent Bureau | January 25, 2022The series celebrates people from the remote areas who worked hard to transform their own lives and those of many others, with support from the company
By BuzzInContent Bureau | January 21, 2022The nationwide hunt will provide a platform for budding creators to channel their day-to day beauty passion into a full-time career
By BuzzInContent Bureau | January 20, 2022Leapfrog Strategy's Hamsini Shivakumar and Kanika Yadav write that the campaign ditches the usual tokenistic glorification of a truck driver in favour of realistic story arcs
By Hamsini Shivakumar | January 19, 2022The web series will have the brand co-founders- Ashutosh Valani, Aashka Goradia Goble, and Priyank Shah, featuring in its production
By BuzzInContent Bureau | January 18, 2022BuzzInContent.com caught up with content marketers to understand how they go about building content strategy. Do they rely more on incidental discovery content or content with a longer shelf life?
By Akansha Srivastava | January 18, 2022The Fellowship will provide the Resident Creators with a platform to learn all about impactful and worthwhile content creation
By BuzzInContent Bureau | January 17, 2022