The report taps on data from over 15,000 influencers in India on the company's influencer marketing platform, AnyTag
By BuzzInContent Bureau | November 24, 2021The film is entirely shot on a OnePlus device, the OnePlus 9 Pro, and is available exclusively on Disney+Hotstar
By BuzzInContent Bureau | November 24, 2021The idea behind the campaign is to encourage men to speak up, share and be open about seeking external help for any worries they have
By BuzzInContent Bureau | November 23, 2021The campaign was conceptualised and executed in partnership with creative agency Ogilvy India, media agency Wavemaker India and mental health organisation, The Minds Foundation
By BuzzInContent Bureau | November 23, 2021Ritesh Ujjwal, CEO and Co-founder, Kofluence, writes about how brands can and will increasingly use camera marketing to make their presence felt, interact with the audience, and increase their sales in the days ahead
By BuzzInContent Bureau | November 22, 2021In the video, the brand has tried to get closer to the truth by interviewing 9 real men and 8 real women and asking them questions about men
By BuzzInContent Bureau | November 20, 2021The campaign has been launched to question several outdated expectations, and to encourage the modern man to embrace their vulnerability with an open heart and utmost sincerity
By BuzzInContent Bureau | November 19, 2021The 60-minute action thriller, which will release on Tuesday, November 23, on Disney Hotstar India, is entirely shot on OnePlus
By BuzzInContent Bureau | November 19, 2021The 11-episode series showcases founders innovating for the ‘Next Half Billion' of India
By BuzzInContent Bureau | November 18, 2021The five-episode series explores the metal's history, cultural relevance and technological uses
By BuzzInContent Bureau | November 17, 2021The content piece features the Lever twins and their father, legendary Bollywood comedian Johnny Lever
By BuzzInContent Bureau | November 15, 2021Hamsini Shivakumar and Kanika Yadav of Leapfrog Strategy Consulting, write that solidarity, support and gratitude were the main themes that the brands banked on in their content this festive season
By Hamsini Shivakumar | November 15, 2021The brand collaborated with 67 influencers across genres in the age group of 20-30 to garner over 80 million views
By BuzzInContent Bureau | November 12, 2021Siddha Jain- AVP, Bombay Shaving Company, talks about the company's overall content strategy. While a lot of women-centric brands might be made through the male gaze, BSC-Women is trying to distinguish itself and is building a community of women by creating consistent meaningful conversations around hair removal
By Akanksha Nagar | November 11, 2021Through this video campaign, Bharti Axa Life and Ankur Warikoo will engage, spread awareness, and educate consumers on the need, importance, and key factors to keep in mind while selecting life insurance
By BuzzInContent Bureau | November 10, 2021The fashion reality show by Flipkart-owned Myntra will stream from November 11 on Myntra Studio via Myntra App and Voot, divided into 45-minute episodes and 8-part series
By BuzzInContent Bureau | November 10, 2021The video captures the tranquil mountains of Himachal Pradesh, featuring Raman Negi, the lead vocalist and guitarist of leading Indian rock band, The Local Train
By BuzzInContent Bureau | November 10, 2021The Chhath Puja song is built on the concept of ‘Chhath from Home' keeping in mind the current pandemic situation
By BuzzInContent Bureau | November 09, 2021