Rising Star Awards 2022– Winners

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This season, the influencers will engage the audience through interactive live vlogs, as opposed to only traditional static video diaries with sheer creativity at the forefront. In return, the jury gives ‘likes' to score the influencers that determine their future in the show

By BuzzInContent Bureau | November 09, 2021
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In this week's Content & Culture article, Hamsini Shivakumar and Kanika Yadav explore how brands are using real-life incidents as plots for branded content and things to keep in mind while taking this route

By Hamsini Shivakumar | November 08, 2021
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The film centres around the emotions of a mother and her relationship with a dining table that has been there in her family for years

By BuzzInContent Bureau | November 03, 2021
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The film is produced by Whiteline Studios and stars Marathi actor Kishor Kadam and Shivaji Satam

By BuzzInContent Bureau | November 03, 2021
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Conceptualised by Simple Creative, the film showcases an uplifting story of resilience and opportunities presented by supporting each other and assisting affected traditional businesses during the current global crisis

By BuzzInContent Bureau | November 03, 2021
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As part of the campaign, Zee's social content hub has launched two films and a UGC contest

By BuzzInContent Bureau | November 03, 2021
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Hamsini Shivakumar and Kanika Yadav of Leapfrog Strategy Consulting, write that the youth today is bored with brand anthems and is more interested in deeper dialogue and explanatory graphics, including short films/music videos with elaborate narratives and performance poetry

By Hamsini Shivakumar | November 02, 2021
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The show will feature stories of top sellers on Flipkart. On the show, the sellers will discuss tips and tricks to become successful sellers on Flipkart and gain meaningful insights into Flipkart's marketplace platform

By BuzzInContent Bureau | November 01, 2021
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For the recently launched e-sports based web-series, Dice Media for the first time has on-boarded two title sponsors- Lenovo and Loco for around 5 crores. Amit Doshi, Chief Marketing Officer, Lenovo India and Vishwanath Shetty, Vice President of Sales and Brand Solutions, Pocket Aces, talk about how gamers are difficult to reach through traditional advertising media or paid ads, and branded content is the right strategy

By Akanksha Nagar | October 29, 2021
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Lately, Simba Craft Beer has collaborated with multiple home-grown music artists, the most recent one being with Indi rapper Prabhdeep for his album – ‘The five elements' of Tabia

By BuzzInContent Bureau | October 28, 2021
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The song highlights the essence of outdoor travelling with the Garmin adventure series- Garmin Instinct Solar and Garmin Fēnix Solar

By BuzzInContent Bureau | October 28, 2021
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In the film created by Cheil India, Alia Bhatt and Masaba Gupta are seen creating a sustainable dress made by upcycling Alia's cherished pre-loved dresses. Galaxy Foldables – Galaxy Z Fold3 5G and Galaxy Z Flip3 5G were an integral part of the process of making this sustainable dress

By BuzzInContent Bureau | October 28, 2021
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The influencer campaign features Yogesh Tripathi, Nirmal Soni and Karamjit Anmol

By BuzzInContent Bureau | October 27, 2021
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‘The Long Game' is a masterclass series by Cred where talented, much-loved cricketers share insights from their lives, careers and learnings

By BuzzInContent Bureau | October 26, 2021
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Hamsini Shivakumar and Kanika Yadav of Leapfrog Strategy Consulting analyse pieces of branded content from Kay Beauty, Nykaa, Mamaearth among others to find out the latest symbols associated with beauty

By Hamsini Shivakumar | October 25, 2021
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The campaign saw stand-up comedians Gaurav Kapoor, Ramya Ramapriya and Anirban Dasgupta deliver their laughter punch lines to convey the importance of heart health

By BuzzInContent Bureau | October 22, 2021
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Toranj Mehta, Director of Marketing, De Beers Forevermark, talks about its investment in podcast and how a brand can take calculated steps to measure ROI on the medium. She discusses how audio content can give a whole new perspective to the story behind jewellery-making and for the brands in the category

By Akanksha Nagar | October 21, 2021
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The final deadline to enter the awards is November 8, 2021

By BuzzInContent Bureau | October 20, 2021
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