The brand has rolled out six versions of a multi-media consumer campaign, each featuring one initiative undertaken by PVR

Via this association the agency is offering a range of services to the brand, including concept visualisation, brand strategy, influencer shortlisting, deployment, and detailed campaign analysis

The digital-first campaign, ‘India's Sleepiest Page', continues the brand's commitment to helping India sleep better

The campaign will use inspirational stories to make the point about the discrimination faced by the LGBTQ+ and the need for a fair and inclusive workplace

The new campaign aims to capture the policyholders' emotions as they recount stories of how the insurance brand's support came to their rescue in a moment of ordeal

Conceptualised and executed by SG Media, the campaign talks about body positivity from a mother's perspective

Launched around Valentine's Day, the campaign encourages parents to celebrate the love between a parent and child. Over the course of the campaign, Momspresso received social media entries and engagement from 200+ moms who shared UGC content across Momspresso's social media handles with a cumulative reach of 1.1 million+

In a first, the brand has cast real consumers from the rural parts of Uttar Pradesh and Bihar for the campaign

The campaign highlights the role of family and timely financial planning in overcoming challenges

Divided into regional and pan India phases, the global Edtech company plans to roll out multiple brand campaign films

The campaign talks about real-life stories of how individuals have transformed their lives and managed their health by walking 10,000 steps and thereby leaving behind unhealthy habits

Created and conceptualised by Dabur Amla and Schbang, the campaign #StrongHairStrongerYou shines light on the societal labelling of women based on their hairstyle

The campaign has been conceptualised by Kinnect

The campaign aims to bring forth the challenges of woman acid attack survivors to the world. The campaign's purpose is to support women in need and inspire other organisations to come on board

The campaign featuring choreographer Melvin Louis and actress Ashnoor Kaur garnered over four billion views with close to 11 million shares

The fourth edition of the campaign allows consumers from across the country to collaborate and integrate their select ingredients thus, creating a unique version of Cadbury Dairy Milk

The campaign was centred on the message of spreading joy and positivity and to thank the workers for their relentless hard work

The campaign was carried out through a content partnership with the leading lifestyle magazine Grazia India