The program aims to use relevant regional influencers to grow its network of micro to nano influencers to create new growth avenues for creators and provide a deeper reach for them to showcase their talent

BuzzInContent.com is decoding the new problems which have emerged and the new ways of earning in the influencer marketing industry

The vertical will be spearheaded by Aastha Beecham, who holds more than 14 years of experience, and has been associated with the agency since 2021

Hamsini Shivakumar of Leapfrog Strategy Consulting writes about how most content marketers or even influencers rarely think of themselves as shaping culture when they get down to do their everyday job, and why they should

Sharma is followed by Abhishek Upmanyu and Komal Pandey

Promising all things bigger and better, with more colleges, mentors, influencers, challenges, and rewards, this second edition aims to uplift the life of every budding Gen-Z creator in the country

Diving deep into the nitty-gritties of how can travel-related brands leverage influencer marketing, BuzzInContent found out that brands need to do their homework properly, in terms of researching influencers and identifying their audience base, before roping them in

The slate also includes six new titles which will be available exclusively on the audio streaming platform

With #LoveLoudAndProud the goal was to cherish love beyond gender identities and share it with the world loudly and proudly, the brand said

It simply means that websites and blogs that keep these three principles in mind when writing their own content may end up creating higher quality content, which then has a better probability of ranking higher than others

The campaign was executed by Pollen, an influencer marketing agency under Zoo media

While internet users are trying to circle their heads around the term ‘Metaverse', is the influencer cohort ready for the ‘Phygital' world? BuzzInContent.com finds out their preparedness and their focus on the new development

Santhakumar joins from FM Tadkaa and Dasgupta from JioSaavn

In Episode 4 of BuzzInContent Conversations Season 2, expert panellists Prateek Malpani, Rumi Ambastha, Dhruv Sachdeva and Ranjeet Kumar discuss an ideal YouTube strategy for brands

Guardian Link, Pepper Content and Scalenut feature in Synaptic's “15 high-growth companies in the Creator Economy” report

In recent days, several start-ups have claimed to be victims of paid trolling or smear campaigns allegedly carried out by their competitors. With the ever-rising trust the youth repose in the influencers, BuzzInContent.com tries to decode how such incidents impact the influencer marketing industry

In an interaction with BuzzInContent.com, Shabir Momin, MD and CTO of One Digital Entertainment, talks about the company's journey and the state of the creator economy in the country

The initiative has been launched in partnership with influencers; starting with Aiyyo Shraddha