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BuzzInContent.com spoke to experts about the rise of big-ticket content associations brands have been exploring with news channels and their platforms

By Nisha Qureshi | March 08, 2022
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Nagarajan spoke about the evolution of the content and creator industry and how creators will be able to monetise their content without relying on algorithms of apps

By BuzzInContent Bureau | February 16, 2022
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With so many content formats and strategies to choose from and not having enough budget to experiment with, BuzzinContent.com has a little help to offer to start-ups. We caught up with founders of start-ups and digital agencies, that help start-ups with their content needs, to understand how to go about choosing the best-suited content format to market a start-up

By Akansha Srivastava | January 25, 2022
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When brands spend heftily on brand integrations on TV shows, there is always an urge to be present across the show all the time and leave no stone unturned to make the most of all the money invested. But one must ensure to not go overboard with brand integrations that miffs the audience. In the end, a viewer is watching the show for its content and not brand placements

By Nisha Qureshi | January 20, 2022
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BuzzInContent.com caught up with content marketers to understand how they go about building content strategy. Do they rely more on incidental discovery content or content with a longer shelf life?

By Akansha Srivastava | January 18, 2022
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Conceptualised and produced in-house, the video tries to showcase how a typical train travel journey will play out in space

By BuzzInContent Bureau | January 03, 2022
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The brand collaborated with multiple chefs and connoisseurs to celebrate its 134th Anniversary on Christmas

By BuzzInContent Bureau | December 30, 2021
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Mates now will be integrated within Madison Media and will focus on brand solutions including in-film associations, celebrity associations, and other ancillary services related to entertainment, content and branding

By BuzzInContent Bureau | December 22, 2021
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Bhalla will continue with his contribution to the content industry

By BuzzInContent Bureau | December 21, 2021
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Marketers often tend to spend around 80% on content creation and remaining 20% on distribution. Not only is this ratio unjustifiable at times, experts tell BuzzInContent how this can impact the reach and engagement

By Akanksha Nagar | December 21, 2021
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The virtual event held between December 14-17 set high benchmarks in the Indian A&M industry with over 500 LIVE concurrent audiences during awards on YouTube alone

By BuzzInContent Bureau | December 21, 2021
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The second edition of BuzzInContent Awards, presented by MTV and powered by News Nation, announces 66 winners across 27 categories

By BuzzInContent Bureau | December 21, 2021
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On Day-2 of BuzzInContent Conversations 2021, Myntra's Achint Setia, Perfetti's Shankar Iyer, Innocean's Shiveshwar Raj Singh, Viacom18's Vivek Mohan Sharma and Vishwanath Shetty of Pocket Aces discussed the art of sustaining “big-ticket” content IPs in the “long-run”

By BuzzInContent Bureau | December 16, 2021
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As part of the campaign #youdoyou, Fastrack has associated with Ananya Pandey, Yuvaa, Karan Sareen, Madovermarketing, and meme pages. The influencer marketing campaign has a cumulative reach of more than eight million

By BuzzInContent Bureau | December 10, 2021
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In an interaction with BuzzInContent.com, Shailja Saraswati, Chief Content Officer, Omnicom Media Group, India, talks about how marketers should focus on a blend of great storytelling with an emotional connection

By Akanksha Nagar | December 09, 2021
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The annual event will begin on December 14 and will be streamed live for three days across BestMediaInfo and BuzzInContent platforms

By BuzzInContent Bureau | December 03, 2021
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Owing to the presence of multiple platforms in the world that we live in, even compelling and shareable content can be a hit and miss. In conversation with BuzzInContent, experts discuss why and how brands can ensure what is the right platforms for their content, so that it reaches its target audience

By Akanksha Nagar | November 23, 2021
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The awards gala will begin at 5 pm across the digital and social media properties of BestMediaInfo and BuzzInContent

By BuzzInContent Bureau | November 22, 2021
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