BuzzInContent Awards to be held on December 17, 2021

content marketing

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Interactive storytelling and health-related blogs are the key content marketing initiatives for the brand, which helped it double its sales and triple its online search results

By BuzzInContent Bureau | March 13, 2018
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Speaking on Content Marketing Measurement, the Chief Marketing Officer of United Breweries lists three important things that should be kept in mind while approaching content strategies – innovation with scale, relatability and moment marketing

By BuzzInContent Bureau | February 20, 2018
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There were a total of 18 winners across 20 categories from over 100 entries received for the inaugural edition of the awards. Bangalore-based Brave New World Communications ruled with five medals, including Content Marketing Agency of the Year award

By BuzzInContent Bureau | February 19, 2018
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Indian marketers are now faced with the challenge of using tools to maximise ROI and gain a strategic edge over competitors. LinkedIn Content Marketing Trends are based on technological advances and driven by the rising class of astute content marketers

By BuzzInContent Bureau | February 16, 2018
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On day one of Content Marketing Summit Asia, Sameer Seth of Dolby Laboratories, Sunay Bhasin of MTR Foods, Anand Dubey of Mahindra Finance and Sakshi Chadha of Payback engage with each other in a panel session on ‘Content Marketing Challenges for Brands

By BuzzInContent Bureau | February 16, 2018
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The Digital Marketing Head of the online insurance company believes content marketing is a long-term play and hence brands under pressure to perform immediately end up doing advertising

By Akansha Srivastava | February 12, 2018
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Mathur talks about his brand's content marketing strategy, trends and growth of content marketing, changing consumer behaviour and startups using content marketing in a free-wheeling interview with BuzzInContent

By Akansha Srivastava | February 11, 2018
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Aanchal Chauhan of Bira 91, Aashish Chopra of ixigo, Karan Kumar of Fabindia and Pradyut V Hande of Clevertap share important tips, if kept in mind, that can do wonders for the brands' content marketing strategies in the long run

By Akansha Srivastava | February 11, 2018
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The Content Marketing Awards are open for entries now with January 15, 2018 as the deadline. The awards will be held during CMS Asia, which will take place on February 15-16, 2018

By BuzzInContent Bureau | January 29, 2018
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In a video interview series with BuzzInContent, the VP Marketing of the alcobev brand admits that not many people are linking content marketing and ROI directly to sale but he is sure people will get there as the ecosystem evolves

By Karuna Sharma | October 05, 2018
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BuzzInContent.com interacts with seasoned content marketing practitioners who share their in-depth knowledge about content mapping and make it simpler for those eager to fetch maximised results from the money they invested in content marketing

By Akansha Srivastava | January 21, 2021
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The offering will enable brands to run AI-powered content marketing campaigns beyond social channels to achieve real outcomes for marketers. INCA will roll out in India in Q3 2019

By BuzzInContent Bureau | May 15, 2019
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In an interview with Republic TV presents Engage, Nayudu, Director, Content and Communications talks about the brand's content marketing strategy that will help claim a bigger space in the lives of consumers

By Akanksha Nagar | March 30, 2020
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Apte, Vice-President, Marketing, Castrol India, talks about the brand's content marketing strategy in a video interview series Republic TV presents Engage

By Akansha Srivastava | May 06, 2019
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The Country Marketing Director of HP India talks about the brand's content marketing strategy, in a video interview series, Republic TV presents Engage

By Akansha Srivastava | December 17, 2018
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Kataria talks upon the state of content marketing and its future in India in a video interview series Republic TV presents 'Engage' brought to you by BuzzInContent

By Karuna Sharma | October 27, 2018
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Siddha Jain- AVP, Bombay Shaving Company, talks about the company's overall content strategy. While a lot of women-centric brands might be made through the male gaze, BSC-Women is trying to distinguish itself and is building a community of women by creating consistent meaningful conversations around hair removal

By Akanksha Nagar | November 11, 2021
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With most brand managers targeting sheer numbers- likes, shares and comments- experts say the very purpose of a brand is getting diluted and they discuss how the brands should focus on the creative aspect too

By Akanksha Nagar | October 26, 2021
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