BuzzInContent Awards 2021 Winners Announced

content

Premium
Image

The Chief Revenue Officer of MissMalini Entertainment talks about their content offering, measurement. He also says marketers should first focus on brand building and then expect sales leads

By Akansha Srivastava | July 10, 2018
Premium
Image

Being a content-heavy sector and with decreasing attention span, how can this segmentwin the trust of consumers using content as a mainline marketing tool across mediums? BuzzInContent analyses

By Karuna Sharma | July 10, 2018
Premium
Image

Puneet Anand, Sr. General Manager and Group Head, Marketing, explains how in the last two to three years, the auto major had been spending more than half of its digital budget on content creation

By Akansha Srivastava | July 03, 2018
Premium
Image

BuzzInContent.com caught up with TVF's Chief Content Officer Sameer Saxena and Director Brand Solutions Vyom Charaya to talk about their content play, future content strategy and outlook

By Akansha Srivastava | July 03, 2018
Premium
Image

Madhavi Irani, Chief Content Officer of the online platform, tells BuzzInContent that in three months, over 200,000 subscribers have signed up for the Network where they can be updated with latest beauty trends

By Akansha Srivastava | July 03, 2018
Premium
Image

A lot of marketers are hopping on to the content bus without even understanding the right meaning and usage of it. BuzzInContent explores the subject by talking to the experts in the content marketing space and finds ways to improve the content scenario

By Akansha Srivastava | July 03, 2018
Premium
Image

At the recently concluded Cannes Lions Festival, Jan Livingston of Fox Networks Group and Theodor Arhio of TBWA talked about how content space is shaping up, why creative agencies should plunge into the space and why it's important for brands to associate more with content and not limit itself to ads

By Akansha Srivastava | June 27, 2018
Premium
Image

Amit Shah, head of corporate strategy and marketing, explains why they avoid giving the brand's content mandate to external creators. He says a kind of content that works for one brand might not work for another

By Akansha Srivastava | June 19, 2018
Premium
Image

The platform engages specifically with the Hindi-speaking youth in India and covers news in the entertainment, social space and creates infotainment to original video content

By BuzzInContent Bureau | June 14, 2018
Premium
Image

BuzzInContent caught up with Kumaran to understand the scope of content marketing in the radio space, Thwink Big's content strategy, Thwink's extension into the video formats of content on digital and how the brands are leveraging the radio space for content marketing to engage with consumers

By Akansha Srivastava | June 12, 2018
Premium
Image

In a conversation with BuzzInContent, Rana Handa, Chief Business Officer, POPxo, talks about the potential of vernacular language, digital content consumption trend and its influencer marketing platform Plixxo

By Akansha Srivastava | June 12, 2018
Premium
Image

Varun Raina, Marketing Manager, Airbnb, talks about the brand's content marketing insights, content marketing golden rules and the importance of influencers for disseminating content

By Akansha Srivastava | June 12, 2018
Premium
Image

In an interview with BuzzInContent.com, Ayadassen spoke about the potential of content marketing, why Reuters got into this field and the usual mistakes brands make while undertaking content marketing campaign

By Akansha Srivastava | June 05, 2018
Premium
Image

Content offers the unique option of creating higher engagement in the otherwise low involvement insurance category, says Pankaj Gupta, CMO of HDFC Life

By Akansha Srivastava | June 05, 2018
Premium
Image

Pranay Swarup, CEO & Co-Founder, Chtrbox, feels content marketing today is the free entertaining, informative, or interesting content that encourages potential customers and existing ones to stay connected with your brand, your category and what you stand for

By Pranay Swarup | June 05, 2018
Premium
Image

Shivaji Dasgupta, Founder of INEXGRO Brand Advisory, writes about Journeyman Strategy, which is a unique and relevant way to design content for the luxury customer, rooted in the deepest-possible understanding of his psycho-economic stature

By Shivaji Dasgupta | May 29, 2018
Premium
Image

BuzzInContent.com speaks with one-of-its-kind of video content platform that generates user-generated content targeted specifically at the college-going age group. The platform talks about how brands can leverage their pool of young consumer data to engage with the youth

By Akansha Srivastava | May 29, 2018
Premium
Image

The recently appointed Chief Marketing Officer of the financial website talks about the brand's marketing strategy and its focus on educating consumers and targeting millennials through content

By Akansha Srivastava | May 29, 2018
Back to Top