The digital campaign aims to free Ayurveda of its complexities and enable millenials to make it a part of their everyday life, and live a holistic lifestyle
By BuzzInContent Bureau | September 23, 2021The film was launched on the occasion of International Organic Day on September 22
By BuzzInContent Bureau | September 23, 2021HT Brand Studio created a short web series ‘Friday Finance' for the brand. The series revolves around three old-time friends who catch up every Friday and talk about jobs, relationships, future plans, and, most importantly, finances
By BuzzInContent Bureau | September 22, 2021Leapfrog Strategy Consulting's Hamsini Shivakumar and Kanika Yadav highlight how brands can bank on the relatability cost-effectiveness and engagement prospects of chat shows that are gaining popularity among TV and digital audience
By Hamsini Shivakumar | September 22, 2021The industry is expected to grow at a CAGR of 25% till 2025 to make it a Rs 2,200-crore industry, predicts the India Influencer Marketing Report
By BuzzInContent Bureau | September 21, 2021The strategic partnership aims to educate women about important topics for self-help, while creating various avenues for them to become financially independent and monetise through social commerce
By BuzzInContent Bureau | September 21, 2021Meethika has an engagement rate of 32% with 1.9 million followers. Harsh grew by over 200% on Instagram and crossed 1 million subscribers on YouTube in August alone
By BuzzInContent Bureau | September 21, 2021For the campaign, the platform has taken on board tennis player Sania Mirza as its India explorer
By BuzzInContent Bureau | September 20, 2021The cookery show is in the form of a fun and interactive weekly webisode, where Goodtime's digital audience will pick a dish or an ingredient of their choice through a poll. Using the Blue Tribe products, Chef Anahita will accept the challenge to cook dishes
By BuzzInContent Bureau | September 17, 2021The campaign was conceived by Lowe Lintas Delhi and produced by Lintas C:EX. HP also released a short film embracing true-life incidents of everyday people who have used the power of technology to accomplish their dreams in real time
By BuzzInContent Bureau | September 15, 2021This latest initiative is an extension of the brand's recipe-integration campaign to build awareness about Alpenliebe Juzt Jelly as an active ingredient in home dessert recipes, to bring alive the brand's positioning of ‘Family Mein Masti Chali'
By BuzzInContent Bureau | September 14, 2021Classplus eyes the 340 million user-community on ShareChat and Moj to build a stronger teacher-student connect
By BuzzInContent Bureau | September 08, 2021The campaign initially featured Bollywood actor Shah Rukh Khan. To amplify the message and the newly created song, the brand collaborated with influencers Rithvik Dhanjani, Gauhar Khan and Awez Darbar who dared followers to recreate the video
By BuzzInContent Bureau | September 03, 2021Pepsi has launched a set of golden cans and packs inspired by Money Heist, leading up to the virtual fan party in October 2021 for all series fans
By BuzzInContent Bureau | September 02, 2021The influencer campaign features Yogesh Tripathi, Nirmal Soni and Karamjit Anmol
By BuzzInContent Bureau | August 27, 2021Putting the spotlight on the issue of elderly lonesomeness on World Senior Citizen's Day, the senior living community operator launched the #ReplyDontReject initiative with Bollywood actor Boman Irani. The campaign is conceptualised and executed by Famous Innovations
By BuzzInContent Bureau | August 25, 2021Speed Dial is the first in a series of short films set to be released by 8 PM Premium Black Music CDs, as part of the brand's strategy to collaborate with creators in the music and entertainment space, given its immense popularity, reach and alignment with the brand
By BuzzInContent Bureau | August 20, 2021The platform will offer features of spell check, grammar check, headline generation, plagiarism checker, panel testing and tonal and emotional analysis checker, all in one place
By BuzzInContent Bureau | August 19, 2021