BuzzInContent Awards 2021 Winners Announced

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With a surge in online searches for ‘DIY haircuts', BBlunt introduces a challenge to grow your hair, roping in experts to share hacks and tips to maintain the look. The campaign is executed by the brand's digital agency Schbang

By BuzzInContent Bureau | April 20, 2020
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The five-episode series from April 10-14 saw Chef Amrita Raichand interacting live with homemakers, professional culinary experts and even young students over delicious home-made food recipes, culinary hacks using food leftovers and thrifty cooking methods

By BuzzInContent Bureau | April 20, 2020
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Tiger Shroff posted his fitness and exercise video on Instagram and asked his followers to share their fitness plan on social media, tagging Asics and #StayFitStayStrong. The brand garnered more than 28 million views and massive UGC as part of the campaign

By BuzzInContent Bureau | April 20, 2020
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Conceptualised and executed by 22feet Tribal Worldwide, the workout videos are a mix of core strengthening, HIIT, pilates, yoga and stretching

By BuzzInContent Bureau | April 17, 2020
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The series aims to make viewers recognise many deep-rooted beliefs and biases one may suffer from while taking a decision of any kind—be it shopping choices, complex relationship issues or investment decisions

By BuzzInContent Bureau | April 15, 2020
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The anthem is conceptualised by Big Bang Music and Kwan along with upGrad to drive the productive habit of learning from home during the quarantine

By BuzzInContent Bureau | April 14, 2020
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Not a very avid user of influencer marketing, Vedantu collaborated with celebrity influencers to promote the initiative of free access to the platform during the lockdown caused by the coronavirus pandemic

By BuzzInContent Bureau | April 13, 2020
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The brand links the video with the brand message of #SavourThePause when everyone's life has been paused during the unprecedented times like these

By BuzzInContent Bureau | April 11, 2020
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Dharika Merchant, Chief Operating Officer, WORD, writes how leveraging the power of trusted influencers is one of the most ideal ways to strategically stay relevant in the market because they have the goodwill that can create an impact

By BuzzInContent Bureau | April 08, 2020
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1000+ influencer parents are on board to share videos and pictures of them doing art and craft activities at home with their families and creating memories

By BuzzInContent Bureau | April 08, 2020
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The campaign conceptualised and designed by Cheil India shows our gratitude towards them

By BuzzInContent Bureau | April 08, 2020
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Ankit Prasad, Founder and CEO, Bobble AI, suggests how it has become crucial for brands to stay afloat in a rapidly dwindling economy hit by the sudden outbreak of the pandemic Covid-19

By BuzzInContent Bureau | April 03, 2020
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By coming on board for initiative, the brands may get increased brand value and resonance, higher consumer engagement and participation

By BuzzInContent Bureau | April 01, 2020
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Conceptualised and executed by Kinnect, the brand joined hands with singer Shaan for the first performance of #LiveHomeHome

By BuzzInContent Bureau | April 01, 2020
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The brand fetched over 1.5 million views on Instagram in an estimated spend of influencer collaboration ranging between Rs 3-7 lakh

By BuzzInContent Bureau | March 27, 2020
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McDonald's chose to work with only food bloggers, Domino's preferred to collaborate with influencers across genres

By BuzzInContent Bureau | March 20, 2020
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Recently, Pocket Aces launched a web series ‘Operation MBBS' on its long-form storytelling channel Dice Media in collaboration with Unacademy. The brand's messaging ‘Let's Crack It' has been integrated throughout the series, and is shown as the enabler using which one of the protagonists cracks the NEET exam

By BuzzInContent Bureau | March 20, 2020
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Netflix asked consumers to tell their mood in emojis, and they'll help in selecting which movie to watch. Doritos replied wishing there was an emoji for nacho, giving birth to another level of social media engagement that made #NachoEmoji trend on Twitter and a petition being filed on Change.org

By BuzzInContent Bureau | March 16, 2020
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