The three-part docu-series is created by Supari Studios led by director Khushboo Ranka
By BuzzInContent Bureau | June 01, 2023Through this, Budweiser is trying to bring alive a three-part docu-series, paying homage to the spirit of football in India
By BuzzInContent Bureau | November 30, 2022Kohli admitted that breaking Sachin Tendulkar's record of 49 ODI centuries would be an emotional moment for him, whereas Indian football team skipper Sunil Chhetri revealed why he thought of giving up on football at the age of 17 in the documentary
By BuzzInContent Bureau | May 12, 2023Snap Originals will include scripted shows and docu-series with each episode averaging five minutes where brands can place their six-second non-skippable ads
By BuzzInContent Bureau | October 16, 2018It is the network's first podcast docu-series in partnership with Omidyar Network India
By BuzzInContent Bureau | September 14, 2023The company will leverage its experience to represent Sarah Todd and Trinetra, amongst others
By BuzzInContent Bureau | June 29, 2023Hamsini Shivakumar and Kanika Yadav of Leapfrog Strategy Consulting write about food brands that target youth, it is worth keeping in mind that ‘order-in-food' is a metonym for youth culture. Positioning the brand as ‘out-of-home' eating or ‘in-home' eating will place them outside of youth culture as it is and the relevant symbolic space
By Hamsini Shivakumar | September 07, 2022Hamsini Shivakumar and Kanika Yadav, of Leapfrog Strategy Consulting, write that precious metals brands need branded content to create a larger narrative where the metal in question is mystified instead of particular products. Such a context helps in forging new meanings and inter-connections that traditional marketing/advertising cannot have access to due to logistical limitations
By Hamsini Shivakumar | November 25, 2021Poker Mantra will be exclusively shown on Voot on July 16. The series will interview poker players who will share how one can ace their game by studying and practising thoroughly
By BuzzInContent Bureau | July 16, 2021At a time when couples are kept apart by families, by society and even by legislations, the toothpaste brand's Valentine's campaign gives a fresh perspective to relationships. It directs users to their website for relationship advice and real-life stories for inspiration
By BuzzInContent Bureau | February 19, 2021Brands aspire to create content-led IPs that run in the long run, helping not just in brand building but also the business. While many try, only a few are able to sustain, losing hopes of ROI in the middle of the journey. Content experts talk about the challenges of sustaining content IPs and explain the means to overcome them
By Akansha Srivastava | September 22, 2020With the growth of content consumption on OTT platforms, it's inevitable for brands to devise content strategies to engage with the consumers hooked to this medium. This article emphasises why it is the right time for brands to join hands with OTT players
By Payal Shah Karwa | August 20, 2020The episode showcases Emiway's unique writing process and technical insights that went behind making this song, which has garnered over 190 million views
By BuzzInContent Bureau | January 29, 2020To launch the brand's new corporate identity, Jack in the Box Worldwide, the digital agency brand of The 120 Media Collective, created a platform to connect like-minded individuals and bring them together to realise their aspirations
By BuzzInContent Bureau | April 17, 2018