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e-commerce space

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The content platform is offering lifestyle products like laptop sleeves, tote bags, multi-purpose pouches, phone covers, etc. It will expand into fashion and beauty over the next few months

By BuzzInContent Bureau | July 27, 2018
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The Founder, Leapfrog Strategy Consulting, says there is almost a white space when it comes to branded content which furthers the cause of eco-friendly, cruelty-free, sustainable and zero waste consumption in India. Unilever's entry into this space – even if at a global level – is a sign of a growing clientele for such products

By Hamsini Shivakumar | April 26, 2021
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BuzzInContent.com explores India's major content platforms' commerce play and how they intend to lead the game

By Akansha Srivastava | July 18, 2019
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