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As content marketing practitioners discuss what to be kept in mind while creating helpful content, BuzzInContent lists the key takeaways in the form of a checklist

By Akansha Srivastava | June 10, 2021
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Anand Pathak, Chief Marketing Officer at Netmeds.com, speaks to BuzzInContent.com about the brand's content marketing strategy

By Akansha Srivastava | February 12, 2019
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Barbie doll maker Mattel India relies heavily on content marketing and the company has realised unmatchable returns in terms of brand love and sales leads. In an interview with BuzzInContent, Kataria said that it is always better to have fans of a product than just customers

By Akansha Srivastava | October 23, 2018
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Tata Capital's Chief Marketing and Digital Officer Abonty Banerjee tells BuzzInContent.com that being information-heavy makes content marketing an essential tool for BFSI brands

By Karuna Sharma | August 13, 2018
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Nikhil Rastogi, Head Marketing and Digital Acquisition at the bank, talks about consumer passion points: family and friends, travel, sports, food and money and how the bank leverages it in its marketing strategies

By BuzzInContent Bureau | February 21, 2018
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