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influencer

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Despite recognising the role of influencers for its first content initiative #Pushthelimit, the brand's Executive Director - Marketing feels that consumers have started realising that a lot of it is paid for, doesn't really gel well with the brand ethos and not as authentic as they thought it was

By Karuna Sharma | October 09, 2018
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The product brings in a new range of influencer focused metrics and insights lacking today

By BuzzInContent Bureau | July 13, 2018
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The agency will have access to Qoruz's product suite and a database of over six million macro and micro-influencers, to help brands generate better traction with the right target audience

By BuzzInContent Bureau | June 27, 2018
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Chtrbox.com will help brands with deep data to make the right selection, enable push-campaigns and missions to relevant influencers to get their word out and get the biggest bang for their buck

By BuzzInContent Bureau | May 22, 2018
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The India Influence Report 2018-Influencer Insights Edition (IIE) says 80% social media influencers feel Instagram will grow the fastest this year, much ahead of Twitter and Facebook

By BuzzInContent Bureau | March 27, 2018
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The campaign executed by Mad Influence garnered over five billion views in just three days of execution

By BuzzInContent Bureau | June 04, 2020
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Content creators such as Bharti Singh, Sonam Bajwa, Kusha Kapila will be seen engaging with their audiences and sharing their version of missing mango experiences, and Slice quenching their craving

By BuzzInContent Bureau | May 29, 2020
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Tiger Shroff posted his fitness and exercise video on Instagram and asked his followers to share their fitness plan on social media, tagging Asics and #StayFitStayStrong. The brand garnered more than 28 million views and massive UGC as part of the campaign

By BuzzInContent Bureau | April 20, 2020
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By coming on board for initiative, the brands may get increased brand value and resonance, higher consumer engagement and participation

By BuzzInContent Bureau | April 01, 2020
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The campaign #SeekDontHide encouraged users to create 15-second videos inspired by the brand's GIF ‘You are my connection' for its biscuit brand Hide & Seek

By BuzzInContent Bureau | February 26, 2020
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The arm will enable brands to run AI-powered content marketing campaigns beyond social channels to achieve real outcomes for marketers

By BuzzInContent Bureau | February 18, 2020
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Brand Advocacy is a powerful medium that can help your marketing campaign accrue business success. Ajit Narayan, CMO and Program Head, Socxo, gives a few tips on how to build a brand advocacy programme

By BuzzInContent Bureau | January 31, 2020
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The beauty brand's collaboration with the 12th edition of one of the biggest properties of Times is fetching massive recall and affinity for the brand among the younger audience

By BuzzInContent Bureau | January 24, 2020
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As part of the user-generated content contest, one needs to upload a video or a picture performing the challenges using the hashtags #SehatKaPromotionChallenge and #FortuneRicebranOil and tag Fortune Foods

By BuzzInContent Bureau | January 06, 2020
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In an estimated media value of Rs 25-30 lakh, the brand garnered a reach of more than 26.5 million

By BuzzInContent Bureau | December 30, 2019
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The campaign is executed in partnership with Plan International, a global non-profit organisation, which is leading the movement to campaign for the rights of young women and girls, to take their fight against gender inequality a step further

By BuzzInContent Bureau | December 27, 2019
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In its soft launch, Gaana has partnered with labels and artists to feature engaging stories to promote newly launched songs and artist stories

By BuzzInContent Bureau | December 26, 2019
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In the third edition of the annual event by Future Group's fashion brand, it collaborated with actress Mouni Roy to amplify the campaign #SexyBackSundays on social media

By BuzzInContent Bureau | December 13, 2019
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