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ixigo

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The new campaign is a part of the travel etiquette series launched by ixigo and is aimed at raising awareness on things to keep in mind while travelling

By BuzzInContent Bureau | November 15, 2019
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The campaign ‘Train mein Hai Ghar Wali Baat' led to a 20% rise in ixigo app downloads. The video got over 15.7+ million views across YouTube, Facebook and Twitter, with a total reach of 27 million

By BuzzInContent Bureau | July 19, 2018
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Chopra talks about various challenges to the content marketing space and how to overcome them. He also shared ixigo's viral content marketing strategy in a conversation with BuzzInContent

By Akansha Srivastava | February 11, 2018
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The campaign will promote 15 destinations in the form of a digital archive. A comprehensive insider's guide on the destinations was launched today, which also marks the World Tourism Day. It will include information on ‘Things to do', ‘How to reach', ‘Best time to visit' and ‘Top activities/events' for travellers

By BuzzInContent Bureau | September 27, 2019
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The insight of the video revolves around the brand's in-house research that a lot of travellers are in a grey area when it comes to what's okay and what's off-limits to take home from your hotel room

By BuzzInContent Bureau | July 30, 2019
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The web series is a part of the new entertainment section that will also stream trending content across music, movies, politics, sports, business and astrology

By BuzzInContent Bureau | June 06, 2019
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Targeting millennials, the rap video captures moments of fun, friendship, nostalgia and warmth experienced during train journeys

By BuzzInContent Bureau | January 28, 2019
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Aanchal Chauhan of Bira 91, Aashish Chopra of ixigo, Karan Kumar of Fabindia and Pradyut V Hande of Clevertap share important tips, if kept in mind, that can do wonders for the brands' content marketing strategies in the long run

By Akansha Srivastava | February 11, 2018
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BuzzInContent lists content initiatives of brands ranging from influencer-led content, UGC, videos on content platforms and social media campaigns

By BuzzInContent Bureau | February 14, 2020
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The saying ‘creativity has no limitations' could be contested if attached to a deadline. Creative teams often hit a roadblock called the writer's (or the creative) block. BuzzInContent.com compiles a list of ‘to-do list' to help agencies, content platforms and creators to navigate their way out of this challenge

By Akansha Srivastava | October 01, 2019
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Are independent content-creating platforms much more successful in creating valued content for brands as compared to the advertising agencies? Several marketers said agencies wear the glasses of advertising even while creating content. BuzzInContent analyses what works well for the brands

By Akansha Srivastava | May 15, 2018
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BuzzInContent talks to content experts to explore the scope of branded content and content marketing, the strategy of doing both, opportunities attached and the diminishing line of difference between the two

By Akansha Srivastava | April 17, 2018
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