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lifestyle

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The men's fashion and lifestyle brand has launched its first UGC-contest #HeroNahiVillain hook-step challenge, which encourages users to send their versions of the Hero Nahi Villain hook step

By BuzzInContent Bureau | September 08, 2021
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In an interaction with BuzzInContent.com, Angad Bhatia, Chief Operating Officer of Indiatimes Lifestyle Network talks about their plans to launch content in different Indian languages using TikTok as a platform to distribute content and revamping of the platform app. Bhatia says authentic, concentrated and product-centric content marketing is set to grow in 2020

By Akanksha Nagar | January 20, 2020
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The brand educates people about good quality sleep to tackle Covid-19 anxiety and help improve the efficacy of the vaccine

By BuzzInContent Bureau | May 19, 2021
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The video features independent artist Ambika Nayak and Acapella group Instrumen presenting a fun and quirky way to make cocktails at home

By BuzzInContent Bureau | December 18, 2020
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The session shed light on the increased interest among people on improving health and immunity during this pandemic and how sleep, the most natural way for our body to boost immunity, is often left out of this conversation

By BuzzInContent Bureau | October 22, 2020
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To promote and celebrate the love of talent and passion, the brands brought two visually impaired musicians, Veer Mulraj, Sachin Patil and Bollywood composer Raghav Sachar to create soulful music

By BuzzInContent Bureau | February 19, 2020
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The second season of the show will feature popular faces like Nakuul Mehta, Shweta Tripathi and more getting ‘Chef'd' by hosts and celebrity chef Ranveer Brar and Scotch maestro Greg Benson in gourmet cooking

By BuzzInContent Bureau | November 05, 2019
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The content company is known to have expertise in motorsports content creation

By BuzzInContent Bureau | August 14, 2019
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The ILN-owned brands will drive commerce on the content platform through a battery of in-house social media influencers. Angad Bhatia, Chief Operating Officer of ILN, a Times Internet (TIL) property, explains how he's setting up a sustained and attractive media and commerce universe that is powered by data. He shares the company's plan to get into physical retail

By Akansha Srivastava | July 15, 2019
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ILN, which owns Indiatimes, MensXP, iDiva and WhatsHot, was the first content platform to start branded text in India with a proper rate card, deliveries, analytics and mechanisms. In a candid chat with BuzzInContent.com, Bhatia talks about the importance of editorial integrity of content, his views on the evolving mindset of marketers on branded content and important issues related to the content marketing world

By Akansha Srivastava | July 09, 2019
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Through the initiative ‘Joy of running', the brand announces its association with the upcoming TCS World 10K Run 2019 as the official ‘Sports Goods Partner'

By BuzzInContent Bureau | May 21, 2019
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Priyadarshi Banerjee, National Revenue Head, Digital and Marketing Head, International Brands and Vidyut Patra, Head of Content Studio at WWM talk about the company's extending focus and strategy in the content space and how can the brands leverage it

By Akansha Srivastava | July 17, 2018
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The film shows a man who readily took up the challenge of carrying an average weight of a baby which a would-be mother carries in the final stages of pregnancy, around his belly for nine days but surrenders after a week, confessing his discomfort

By BuzzInContent Bureau | May 15, 2018
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The luxury car brand partners with Group M's The Motion Content Group and The Vibe to create ‘Rushes'

By BuzzInContent Bureau | May 02, 2018
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Interactive storytelling and health-related blogs are the key content marketing initiatives for the brand, which helped it double its sales and triple its online search results

By BuzzInContent Bureau | March 13, 2018
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Organised on Insurance Awareness Day, the session was conducted by actor Tisca Chopra. Suresh Badami, Executive Director, HDFC Life, Dr Anupam Sibal, Group Medical Director of the Apollo Hospitals Group and Lisa Ray, actor, model and author took part

By BuzzInContent Bureau | June 29, 2021
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The digital campaign aims to free Ayurveda of its complexities and enable millenials to make it a part of their everyday life, and live a holistic lifestyle

By BuzzInContent Bureau | September 23, 2021
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Launched on Amway's 23rd anniversary in India, the campaign aims at spreading awareness on how the right nutrition can help in building a healthy lifestyle

By BuzzInContent Bureau | May 19, 2021
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