subtle integration

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Brands taking the content route often forget that subtlety is the cornerstone of native advertising. Creative partners often complain about brands' obsession to see their names everywhere. BuzzInContent.com explores how brands overriding the storyline defeat the purpose of native advertising

By Akanksha Nagar | June 18, 2019
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In an interview with BuzzInContent.com, the Composer of JetSynthesys Music Boutique says he thinks artists in the creative fraternity need to understand the importance of having a brand because it subsidises the cost and makes the whole arithmetic of the business better

By Neha Kalra | February 05, 2019
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Brand integration in radio storytelling is picking up pace. Brands are taking various routes to reach out to consumers via radio. How does radio work as a medium for content marketing? BuzzInContent.com takes a look

By Akanksha Nagar | January 22, 2019
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The unit will be led by Darshan Bhatt, who has been appointed as the Director of GoQuest Digital Studios operations in India, Southeast Asia, Middle East and Africa

By BuzzInContent Bureau | May 25, 2018
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