Vishesh Sharma, CMO, Ashika Group, shares the different types of content marketing tools available in the market and how they can be utilised to maximise returns

Karthik Nagendra, CEO, Thought Starters, suggests a few tools to up your content marketing game and improve ROI

As consumers are not taking a shine to traditional advertising and avenues of brands to grab attention are narrowing down, content marketing is gradually evolving as a deliverable medium. But because of lack of measurability, a lot of brands are not going full throttle on it. Ending the marketers' confusion, BuzzInContent.com compiles a list of tools that can be used to measure effectiveness of content marketing

Speaking to BuzzInContent.com, Ali, Founder and CEO, Instoried, also revealed the reasons which led them to focus on US markets instead of expanding their client base in India

Content creators can now make and sell NFTs on Instagram. The platform has expanded, subscription, Facebook Star and gifting options

As per the tech platform, DYT Pro is a one-stop-shop for creators to help them run their business with multiple personalised features and tools

Genesis MCN is a certified partner of YouTube since 2016, and is endowed with unique tools and expertise to manage, develop and protect YouTube channels

Content marketers discuss various tools and trends brands must follow, and how they should align marketing teams and agencies internally to make it easier to provide a seamless content experience

Chandan Bagwe, Founder and Managing Director, C Com Digital, writes that the true potential and outreach of content marketing have come to fore with the arrival of digital marketing tools and social media. There are numerous benefits provided by content marketing which have made it a channel that is used by at least 90% of the marketers today

We bring to you tools and methods to perform an initial check but even these can have their flipside. Hence, working with a professional can increase your chances of spotting fake influencers

Indian marketers are now faced with the challenge of using tools to maximise ROI and gain a strategic edge over competitors. LinkedIn Content Marketing Trends are based on technological advances and driven by the rising class of astute content marketers

With the ‘Smytten Stars' program, the brand aims to create a community of top-notch content creators who get early access to the latest trends and try newly launched products

The new division is being led by influence marketer Sangya Lakhanpal

Speaking to BuzzInContent.com, several members from the influencer marketing fraternity pointed out that while the new guidelines rolled out by the Department of Consumer Affairs can bring around more transparency, a few categories of influencers might feel restricted and face the brunt of penalties irrationally

As per the new guidelines, any endorser who fails to comply with the guidelines can be fined for Rs 10 lakhs and in case of repeat violation, the penalty can go up to Rs 50 lakhs in addition to a stop on endorsements by them for a period of six months to two years

As per the duo, it is a global decision making B2B tech platform for influencer marketing

The ed-tech platform currently offers two content courses taught by industry experts to help aspiring content creators upskill and monetise their writing for the Internet

104K Moj creators across genres earned over 3.5 billion Mints, i.e.,~$25 million