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New-age video content creators Ganesh Vanare and Anunay Sood capture their experiences across Kurseong, the land of white orchids in Darjeeling, and Sandakphu, the highest peak in West Bengal, through the Oppo phone as part of the ‘Life Unscene' campaign

By BuzzInContent Bureau | May 05, 2021
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In the launch video, Mr Nags briefly talks about RCB and its players, who will change their style both on and off the field, while announcing Myntra's role in taking the fashion quotient of the team up a notch

By BuzzInContent Bureau | April 14, 2021
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In a video, he is seen gearing up for an ‘unboxing' a life-size ice block is placed in front of him. Within seconds, he breaks the ice block, ultimately unveiling a bottle of the newly launched Mountain Dew Ice

By BuzzInContent Bureau | April 08, 2021
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This ‘Made in India' sustainable, contemporary, ethnic clothing brand combines dance with marketing, in a very quirky and smart way, to sell their products on Instagram. Started three years ago, the brand now has a turnover of over Rs six crore. All this only by creating shoppable dance videos on Instagram that fetch on an average more than two million views each week.

By Akansha Srivastava | March 18, 2021
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The video highlights the lack of choices in sizes, styles and colours for curvy bust profiles and calls out the glaring lack of inclusivity within this segment

By BuzzInContent Bureau | March 04, 2021
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Directed by Inflict aka Homie, the video has been shot in Chandigarh to put together a vibrant dance community around the feel of this song

By BuzzInContent Bureau | January 29, 2021
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The video is part of the campaign ‘When Plans Change, Plan With WeWork', which will consist of a number of films that celebrate the flexible and enduring human spirit

By BuzzInContent Bureau | January 27, 2021
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In this week's Content & Culture article, Hamsini Shivakumar, Founder, Leapfrog Strategy Consultancy, reinstates the importance of cultural relevance to make any branded content piece successful, by analysing the beer brand's music video ‘Always Summer' featuring the popular musician Prateek Kuhad

By Hamsini Shivakumar | January 20, 2021
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On World Health Day, Tisca Chopra asked questions and navigated the audience to the journey of understanding what is good and bad for heart on dilkibaat.com. The video had four heart health questions with two options each, and Chopra would personalise the experience to every individual

By BuzzInContent Bureau | December 23, 2020
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The music video staring Haricharan Seshadri, Utthara Unnikrishnan, Srinivas and Anirudh Ravichander has been created in collaboration with Sony Music and Mindshare

By BuzzInContent Bureau | December 16, 2020
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The scenic video curated for the Skinn Escapade collection is inspired from the elements of nature. It speaks to adventure-seeking men between the ages 23 and 35, who are mesmerised with unravelling the unknown, and its mysteries

By BuzzInContent Bureau | December 15, 2020
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As video ad spends grow by 8% this year, BuzzInContent.com finds out how brands amplified the utilisation of video content marketing space to reach consumers who moved online during the pandemic

By Akanksha Nagar | December 08, 2020
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The video ‘Baap Beta Aur KBC' directed by Deepak Mishra features Naveen Kasturia and Rajit Kapoor

By BuzzInContent Bureau | November 20, 2020
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The concept of the show, which is an interactive version of Bigg Boss, is in line with Flipkart Video's vision of keeping users engaged by offering differentiated, interactive content accompanied with tangible rewards

By BuzzInContent Bureau | October 23, 2020
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The brand will run a dance challenge based on the hook step in the music video through the Instagram profiles of the 10 celebrities featured in the video

By BuzzInContent Bureau | October 15, 2020
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The 24-episode video series focuses on the importance of men's grooming and breaks societal taboos that manhood is mostly associated with, where grooming and skincare are referred to as being feminine

By BuzzInContent Bureau | October 12, 2020
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BuzzInContent.com speaks to stakeholders to figure out the scope of shoppable video content in India. They explain things one should consider while taking this route and discuss formats that can be used to create shoppable video content to keep the consumer engaged

By Akansha Srivastava | September 15, 2020
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Collaborates with BQ Brand Studio for an insightful tech video on OPPO's SuperVOOC fast charging technology

By BuzzInContent Bureau | September 11, 2020
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