As video ad spends grow by 8% this year, BuzzInContent.com finds out how brands amplified the utilisation of video content marketing space to reach consumers who moved online during the pandemic
By Akanksha Nagar | December 08, 2020This move results from analysing content consumption patterns of users which has now moved towards short video formats
By BuzzInContent Bureau | August 09, 2022Vishesh Sharma, Chief Marketing Officer, Ashika Group, writes that with the penetration of affordable handsets and easy access to the internet, India has truly emerged as a market where videos are playing a key role in not just effective engagement but real business growth
By BuzzInContent Bureau | May 25, 2022