The brand has collaborated with leading chefs like Saransh Goila, Shipra Khanna, Amrita Raichand and Ajay Chopra who will create recipes using the product. It will also run a digital campaign inviting consumers to share different recipes using Alpenliebe Juzt Jelly

As part of the campaign #FlushTheAwkwardness and along with the brand's CSR wing We are Water Foundation India, it has established a pad library for female employees and installed pad vending machines at nine schools in rural India

Digibooster is focusing on becoming the go-to place for anyone looking to buy short-format content, including content websites, brands, Facebook pages, YouTube aggregators and even individual influencers looking to build deeper engagement and traffic on their websites and pages

Rannvijay Singh, Karanvir Bora and Varun Pruthi join Idea 4G #IndiaKaLiveNetwork campaign on social media

The official hashtag, #No.1YaariPatrol, gained a total engagement of more than one million and reached its key audience of young millennials aged 18-34

The Unibic daily digestive campaign features Shetty creating some of her favourite go-to healthy recipes by using Unibic Daily Digestive Oatmeal cookies and Unibic Daily Digestive Ajwain+ cookies

The content initiative stars characters from the latest big-screen animated Lego adventure, The Lego Movie 2

The healthcare brand's flagship initiative ‘More To Give' aims to drive a systemic change in the perception and behaviour surrounding organ donation and increase the number of donation pledges

In an interaction with BuzzInContent.com, Chen, General Manager, UC Ads, talks about the evolving landscape of content marketing, the role mobile internet will play in its exponential growth and how the Alibaba group company is tapping the growing languages market to tap into India's user base

The company aims to strengthen its connect with electricians, who are busy throughout Diwali, and build greater affinity for the brand

The collection of five films is a part of Shell's global #makethefuture campaign. Brokered by CNN International Commercial (CNNIC), the partnership also includes an interactive Shell-branded content hub produced by create, CNNIC's in-house studio

Composed, written and sung by rap artist Brodha V, the song embodies the spirit of youth that stops at nothing and lives life on their own terms

The film is set against the backdrop of Karva Chauth, and showcases the start of a new tradition, one with a deeper meaning

Conceptualised by Ogilvy India, the branded content piece has used humour as a creative route to create awareness about pest infestation and prevention from them

The report reveals that entertainment is the largest category in mobile content consumption for Indian users，accounting for 27.4%，followed by Sports and Lifestyle，which account for 18.6% and 13.8% respectively

The theme-based amusement park will soon launch an animated series with home-grown characters while subtly integrating the brand in the story narrative

With the launch, the mobile marketing solution provider attempts to become the largest one-stop content marketing platform

Adhering to the brand's #NourishYourDreams propositioning, Mirza echoes the notion of many other mothers like her, who believe that a child should be free to choose his/her own path